EA recently announced that all their future titles would include some form of micro-transaction inclusion. The act of paying a small fee for in-game content is not exactly new but with growing controversy over ‘pay-to-win’ options ruining many a PC-based MMO, using the system as a standard revenue stream is a bold move; one that won’t go over well with everyone.
How bad is it though? The system has seen success in Free-to-Play (F2P) MMORPGs such as Rift and DC Universe Online and people generally seem to be happy with having the option. However, EA are going to have to be very careful in how they go about implementing this new direction and here’s why