BioShock Infinite Sponsors ‘Gold Unlocked’ Weekend

Microsoft Studios has revealed that this weekend will offer all Xbox gamers the opportunity to access all Xbox LIVE Gold features for free, whether they play on Xbox 360, PC or Windows Phone. Sponsored by BioShock Infinite, the weekend brings a host of other events inline with the ‘Gold Unlocked’ promotion, including double XP campaigns and developer challenges on many popular videogame titles.

[Minato-Namikaze]

Maybe MS is getting ready to to tell people XBL is gonna be free with the 720? One can hope, it'll be easier to have one as my secondary system then.

[ravinash]

I think it will be more like they showing people what they are missing so that once it's gone, more people will sign up.

I think PSN did a similar thing with plus late last year.

[Axonometri]

M$ has to get Developers to drop'em some cash under the coffee table so a Developers new game can get some free online play time on Live to entice new buyers/players to purchase on M$ platform?

Maybe it's time to remodel Live? Lol
I'd still be buying this on the current Game console vs. the current multimedia, set-top-box, video rental, music central, advertisement machine.

[CaptainYesterday]

That's pretty awesome! They should do this more often :)

[Minato-Namikaze]

Like ALL the time. 52/365/24/7

[Rivitur]

You know they do this about every 2-3 months right?

[matrixman92]

weird that they would sponsor this when infinite doesnt have mp