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Submitted by Phegan 1071d ago | opinion piece

Will Blocking Used Games Hurt Microsoft More Than It Helps?

Recent comments by the president of Eidos regarding a potential watermark restricting Xbox 720 games to a single console expose a truth the industry just doesn't get: locking out used games by any means necessary at the expense of rentals and sharing among friends is a stupid idea. How badly would such a feature hurt game sales? (Industry, Microsoft, Xbox One)

StrongMan  +   1072d ago
We'll find out how bad this is going to hurt them later this year.
iGAM3R-VIII  +   1071d ago
well it still depends, some Xbox fans would stick to the console no matter what but in the end, it could be the retailers (because they can't get money from trade-ins or do trade-in offers) and the customers (because we need to own at least some of the game and lend to a friend. We will find out later if it will or won't, but its a bit to early to predict.
#1.1 (Edited 1071d ago ) | Agree(3) | Disagree(3) | Report | Reply
Jek_Porkins  +   1071d ago
They aren't going to be blocked, so we wont find out.
dboyc310  +   1071d ago
I agree it's common sense that of only one manufacturer jumps into it they will be shooting themselves in the foot. If they do then I honestly think Sony will do too. It's either none of them or both of them.
Derekvinyard13  +   1071d ago
If they do use this, it's a huge step in the wrong direction.
kreate  +   1071d ago
Sales will be slower but the profit margin will be greater.
Hicken  +   1071d ago
How do you figure? The POTENTIAL for profit may be greater, but I see that offset immensely by the lack of sales.

What will happen is what already happens:

Some people will buy day one, while others wait for price drops and sales.

After that, though, things will change:

People won't trade in the game they just beat last week for credit towards the game coming out next month, because they can't. So, with less to put toward a new game purchase, that next game's sales may suffer. Publishers have already cut down on the number of copies they ship to retailers; if people only buy new, and most or many wait until the price drops, retailers will lose money, meaning they want fewer copies of the next game on shelves, meaning publishers sell less copies and make less money. Less copies on shelves means people buy less copies, so fewer people play the game and get into the franchise, meaning potential sequels see less sales as those who would have been swayed by a previous iteration had no means to try the game out and get into it.

And so on.

It won't happen in EVERY case: Call of Duty and the big yearly sports titles can probably escape this. But most games won't be nearly so lucky. Developers and publishers will go under, game stores will close down, there'll be another industry crash.

Extreme case scenario, but not outside the realm of reason, particularly if this were picked up by all console makers. If, indeed, Microsoft is the only one who picks this idea up, they can say goodbye to gaming.
kreate  +   1070d ago
@hicken

Great point!
If u cant trade games towards a new game, than sales will drop.
Hence, its a 'potential' profit increase.
Nice pointing that out.
Emzx99  +   1071d ago
Oh it's a fact they're going to have it now? Please tell me how it affects Microsoft? I mean they would only lose money on exclusives, even then the used version is so close to retail you may as well purchase new. Other than that it's developers that complained about used games, 3rd party ones at that. Once again another retard loyal to his plastic is dead wrong. What is it like knowing only other idiots that blindly follow Sony agree with you. Glad I'm on the other other side of the fence where I play all consoles, and PC. You should make a new account, call it "WeakMindedChildWithSever eDaddyIssues", and you would get to know what having bubbles feels like
again! Seriously admins? Why hasn't this piss poor excuse for a troll been banned? Look through his comment history. I'll sum it up for you. "SONY IS BETTER THAN EVERYTHING, IF YOU DON'T AGREE IT'S BECAUSE YOU PLAY XBOX LIKE A RETARD, ALSO PC GAMES ARE INFERIOR". Sometimes I wonder why I even read comments on this website.
#1.5 (Edited 1071d ago ) | Agree(1) | Disagree(2) | Report | Reply
The_Infected  +   1072d ago
Of coarse it will hurt them. I'd assume those gamers will go to Sony where they have more freedom, exclusive games, free online, and less entertainment.
Phegan  +   1071d ago
The free online never stopped people before from going to xbox, there is still a larger number of players playing online games like Call of Duty on 360 than PS4
SonyStyled  +   1071d ago
well it would be safe to assume theres more COD players on 360 than those on an unreleased game for an unreleased console
MysticStrummer  +   1071d ago
360 and XBL benefited greatly from that head start. People, especially younger ones, usually want the console their friends already have.

OT - Of course blocking used games would hurt MS. The question is how much.
greenpowerz   1071d ago | Off topic | show | Replies(1)
Emzx99  +   1071d ago
less entertainment? Surely that's a typo.
The_Infected  +   1071d ago
No "less entertainment isn't a typo" Xbox is all about entertainment while PS3/PS4 is about the gamers especially the hardcore gamers. I like Xbox but I think they've been headed down the wrong path and if the next Xbox is the same then they've let gamers down.
#2.3.1 (Edited 1071d ago ) | Agree(1) | Disagree(2) | Report
BitbyDeath  +   1071d ago
It all depends on the implementation.
If used games require a code to be unlocked then i don't think it'll be a big issue at all.

This will still allow people to trade their games in and others to buy them.

Storm in a teacup.
Bigpappy  +   1071d ago
M$ will not implement this, but if they did I would not support it. I thought this was a statement made by a Sony rep. Then someone else came out and debunked it? I don't think it will be implemented on either side, but there are people out there testing the feedback. A lot of third party want this.
triplev16  +   1071d ago
If the rumours are true (which I don't believe they are), I'm holding off on the 720 until further notice.
Derekvinyard13  +   1071d ago
Same
BlueTemplar  +   1071d ago
If either console implements this technology and the other doesnt, its dead on arrival.
josephayal  +   1071d ago
well if they do, i won't buy, simple as that really
Making games should be left to those who want to make games, not make money, I'll hold my opinion until I see the reveal
DarkZane  +   1071d ago
"In the next generation of console games, we may see it rise to $70 dollars."

No we will not. There was never any say about increasing price to 70$. Someone with no credibility started that rumor after they read that article with the EA interview. Apparently, they read it wrong, because they never mentionned any price increase.

Also, Sony already confirmed that there won't be a price increase, as they said games will be 0.99$-60$.
baraka007  +   1071d ago
Man I can't wait! No used games no way to rent games! paying to get online and for ads on my dashboard! no new IPs! 70$ a game with everything locked out for DLC and Micros! All sequels of racing and shooter games! hopefully maybe all the games we used to like redone in 1080P for full price?! next gen is going to rock!
T2  +   1071d ago
Haha calm down man, I doubt the sky is falling lets just wait and see
baraka007  +   1070d ago
They don't have jokes up in Canada huh?
dangerousjo44  +   1071d ago
lol you know what im 27 and i remember a time back in the 90s we never traded games in and just kept every game we played good or bad and everything was just fine and the industry was stronger then just not as big and i still got old NES games laying around that i play sometime
nigelp520  +   1071d ago
DUHHHHHHHHHHHHHHHHH
dangerousjo44   1071d ago | Spam

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