Towards the end of 2012, analysts began discussing the fact that Call of Duty sales figures appeared to be trending downward from previous years. This is the first time in the last 4 or 5 years that the words 'trending downward' have come anywhere near this dominant franchise and it gave the industry something to think about.
Yes, Call of Duty: Black Ops 2 still made billions of dollars for Activision last year and we're well aware that this year's iteration will do the same. But the fact remains that something is going on. Are people growing tired of the Call of Duty brand? Has the gravy train that is Call of Duty finally come in to station?
All good things have to end sometime and many are beginning to wonder if that day is somewhere in sight for Call of Duty.