30°
Submitted by h0stile 858d ago | opinion piece

The PlayStation Effect – Three Pillars for Succesful Strategy

PlayStation 4 is built on Three Pillars. These pillars clearly show their intentions for next-gen and what Sony means when they talk innovation. Unfortunately, Sony’s ability to innovate has been crippled by a steady stream of layoffs, which didn’t happen with Microsoft. This is why the Three Pillars are not innovative by themselves, but when put together they form a recipe for success. Let's analyze these pillars and understand what Sony and their competitors like Microsoft and Valve are up to. (Industry, PS4)

platformmaster918  +   857d ago
Judging by Tretton's recent interviews there is a fourth pillar. They WILL cater to the hardcore gamer. Despite these interviewers questioning whether there will be enough market for a hardcore console and asking whether it would not be wiser to pursue ipad 99 cent gamers, Tretton keeps saying that those are "bite size" experiences and that he hopes to move those customers "up the foodchain" and get them on PS4. This is what I've been waiting to hear. Stop with the move crap, stop with the casual crap. They are taking a stand for the hardcore gamer as he made a clear distinction when saying that these $60 games were richer and more immersive than you could get anywhere else.

Of course Sony already has the games and we know they'll come for PS4, but the big question mark is this new marketing firm. Will they advertise other than for Uncharted and Gran Turismo? We'll see but hopefully they give Infamous, Killzone, Ratchet, Jak (if he comes back), LBP, GoW, Twisted Metal, and other franchises the notice they deserve. I think the upcoming campaigns for LoU and Beyond will be a good indication.

Add comment

You need to be registered to add comments. Register here or login
Remember
New stories
40°

Batman: Arkham Knight Review | A Knight to Remember

42m ago - Dealspwn: Rocksteady and Batman is a combination we'll sorely miss. Their trilogy ends on a high... | PC
20°

Knee Deep Episode 1 review – GamersFTW

49m ago - Knee Deep is a true example of what Steam Greenlight should not be used for. It's messy, unpolish... | PC
Ad

Go Mechanical

Now - WASD mechanical keyboards provide a superior typing experience over common rubber dome keyboards. | Promoted post
40°

Code Name S.T.E.A.M and Splatoon lead the charge for Nintendo’s July 4 celebration

57m ago - Calling all Code Name S.T.E.A.M. squads! A new online “Independence” tournament begins today and... | Wii U
40°

The Changing Face of Bethesda’s Heroes Led the Way at E3 2015

1h ago - Warp Zoned writes: "Bethesda’s first-ever E3 Press Conference was chock-full of goodies, from... | PC
30°

Batman: Arkham Knight Review | The Game Bolt

1h ago - Rocksteady’s Batman: Arkham series has evolved drastically over its three iterations. From the ea... | PC