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Editorial: Analyzing the Video Game Hype Machine and How It Fails Gamers

GP writer Marcus Estrada discusses the trappings of hype and how it has led to many disappointments in the past.

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MadMen1317d ago

Gearbox is why ACM failed, FACT

Never buying a gear box game again.

MattyG1317d ago

Because the other quarter dozen devs had nothing to do with it. Sure Gearbox takes some of the blame, but it isn't completely their fault.

MadMen1317d ago

@MattyG

My god have you gone soft in the head? If Gearbox didnt want to tout themselves, they should have not done the dozens of interviews, invited Game Trailers to their studios to tout the game etc.

Its like politics kid, someone in the white House may screw up, but the president has to answer for it.

Gearbox is the lead, they failed, we got nailed for it. They will face the backlash

Wake up

dazzrazz1317d ago

Sorry but its Gearbox who signed contract between Fox and SEGA not the other studios whom were later on outsourced by Gearbox to work on shit they were suppose to be

PopRocks3591317d ago (Edited 1317d ago )

@MadMen

Do you have to be a condescending jerk when approaching someone who disagrees with you? The game was a collaborative effort. The blame should be shared by everyone involved.

Baka-akaB1317d ago

Not really . Releasing a bad game and doing a poor job happens and can be forgiven .... sh*t happens

But gearbox took the initiative to lie about the game multiple times ... and - if stories - are true stole and diverted ressources from it for another project of their own .

They deserve the whole package

miyamoto1317d ago

... and a lot of Wii U fans got lied upon and fell for it.

that is why it failed so many gamers so hard

Vladplaya1316d ago

I can't face palm hard enough at people like you. The responsibility of creating that game was given to Gearbox, how they went about that is their business, but at the end of the day, they were responsible for the final product. Its Gearbox fault for outsourcing development to some crappy studios, and it was their fault to say that the content they got back from those studios was okay to put into the final game.

MattyG1317d ago (Edited 1317d ago )

I see where you're coming from, no need to be an ass about it. We disagree, you don't have to whip out insults. That's politics kid, people disagree.

Myst1317d ago

I just swept this back under the rug. While some aren't playing it just went back to AvP2010. Loving the marine sections and the other ones are quite fun as well.

ironfist921317d ago

I personally enjoyed AvP2010, and was hoping for a sequel.

Apparantely another company is working on an Aliens game, lets hope that one fares better.

Imo, Rebellion shouldve handled CM

sithsylar1317d ago

big difference between hype and lies...

Fairchild Channel F1317d ago (Edited 1317d ago )

Amen. When you flat out falsify a demo, when you conduct multiple interviews touting all the things your doing with your game design and then mysteriously include none of it in the final product -then failure cannot be blamed on hype. Hype that was generated by a pack of lies from the designers in the first place.

Aliens:CM is the term paper you put off over and over all semester to goof off with your friends and then the night before it's due you realize "Oh S**t! I gotta turn something in tomorrow!" So you half-ass something together and hope you get away with it. Well Gearbox didn't get away with it.

brother_zero1317d ago

I thought it said "Analyzing the video game hype machine and how it fails Gamera" That is all.