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Submitted by Knight_Crawler 1089d ago | news

Microsoft has 150 people in Santa Monica creating content for its 46 million Xbox Live subscribers

Microsoft’s Xbox project, largely forgotten in last year’s Windows and Windows Phone race to eight, is back in the spotlight. Today at the D: Dive Into Media conference, Microsoft let loose some fresh statistics concerning its console, and also revealed how heavily it is investing in creating content and experiences for its living room device.

Microsoft has sold more than 75 million Xbox consoles. Those with an Xbox account average 87 hours per month on their console. There are now 46 million Xbox Live subscribers. 38% of users are women, and 51% have kids. So, males are still the majority, but the Xbox audience is more than a third female, and majority older (Xbox 360, Xbox LIVE, Xbox One)

onyoursistersback  +   1090d ago
OOOoooooo.....Santa Monica
and not "Santa Monica Studio"
-_- nice try with that title...(rolls eyes)
koehler83  +   1089d ago
Santa Monica is a huge tech hub. What's the problem? Do you need them to name all 150 people individually?
portal_2  +   1089d ago
Of that 46 million, I wonder how many actually have Gold.
IronFistChinMi  +   1089d ago
46 million. Key word being "subscribers".
Riderz1337  +   1089d ago
Lol it's not 46m Gold members. When it says "Xbox Live Subscribers" it includes silver members (Who are the majority), as well as Gold.
#2.1.1 (Edited 1089d ago ) | Agree(9) | Disagree(16) | Report
BlmThug  +   1089d ago
@Rider 46 million is how many have gold. Quite a few months back, MS announced they have over 40 million Gold Subscribers so it's understandable that number is now 46 million.
Riderz1337  +   1089d ago
@BlmThug - Talking about this broski?
http://www.tgdaily.com/game...

"Ballmer said that of those 66 million Xbox 360 consoles, there are 40 million users who have signed up for an online Xbox Live account."

SIGNED UP FOR AN ONLINE XBOX LIVE ACCOUNT

Sorry to rain down on your parade.
#2.1.3 (Edited 1089d ago ) | Agree(5) | Disagree(5) | Report
Hicken  +   1089d ago
If it were 46 million Gold members, they'd say that. Silver members also count as subscribers, do they not? Hell, even I have a Silver account I've used for Rock Band a handful of times.
nukeitall  +   1089d ago
I think MS has in the past said more than half of their XBL subscribers are Gold members.

That alone is almost a billion dollars in revenue annually.
BitbyDeath  +   1089d ago
Posted this in another thread -

46 million = Silver and Gold.

http://attackofthefanboy.co...

For comparison sake last year they had 40 million silver and gold

http://www.ign.com/articles...

Last count (back in 2010) showed 12.5 million paid so it may be as high as 20 million today.

http://www.forbes.com/sites...
#2.1.6 (Edited 1089d ago ) | Agree(5) | Disagree(1) | Report
AngelicIceDiamond  +   1089d ago
Its 46m GOLD subscribers the rest are silver. Riderz is bring up outdated sources. The information has been updated to 46M GOLD subscribers.

Every account made on Xbox starts as a silver or "free" member (With an option to get a free month of gold). MS doesn't count silver.
#2.2 (Edited 1089d ago ) | Agree(1) | Disagree(4) | Report | Reply
portal_2  +   1089d ago
No, you are all wrong:
http://www.microsoft.com/en...
"The Xbox LIVE community has grown to 46 million members"
Hence paying + non-paying.
Jakens  +   1089d ago
MS wants 46 million live members on next gen and has only now started thinking about how they can do it. Some soccor ball for my avatar is not enough.
Jakens  +   1089d ago
I have hopes for MS too, you know. I want them to do well. I really will buy their next system, even if I'm not totally into all of it. They got me...
shutUpAndTakeMyMoney  +   1089d ago
ok I am happy for xbox gamers..
#4 (Edited 1089d ago ) | Agree(5) | Disagree(3) | Report | Reply
Garrison  +   1089d ago
"I need closers dammit!! Close the Sale!! CLOSE the sale! lets get that money!!" - dude running the place.

"You there! Make sure the Ads hit them until their eyeballs HURT!"
Dms2012  +   1089d ago
Well, that is the ignorant, low information view of Microsoft.
VonBraunschweigg  +   1089d ago
Microsoft has 150 people in Santa Monica creating content for it's 46 million xBox Live subscribers. Content for subscribers:) I don't know how many people Sony has working over at Santa Monivca Studios, but at least I do know they make games. Games for gamers, all of them, not content for subscribers.

Perhaps we'll hear more at E3, but I sure hope it won't be content vs games.
iNathan  +   1089d ago
No, no 46m Gold
But more than Half are Gold, probably around 26m.

its a great numbers.
GraveLord  +   1089d ago
There are 46m Xbox Live members.(as in active)
So in reality Gold members would be about 20m. Probably less.

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