Forbes - Dave Thier asks a simple, but important question: Would you pay $400 for the as-yet-to-be-named PlayStation 4 from Sony?
Dave thinks it is, noting that “$400 is neither very expensive nor very cheap. It’s the same price as an iPad 2 and cheaper than a current-gen model. I think that people are more primed to spend money on electronics than they were in 2006. This could give people on the fence a more enticing entry point. Combine that with the fact that this is likely being built with off-the-shelf parts rather than obsessive boutique hardware, and it might even be worth it from the company’s perspective.”