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Will God of War's Super Bowl Commercial Score a Touchdown with Consumers?

Push Square: "Of the many criticisms directed at Sony this generation, its perceived marketing deficiencies rank high on the list. Kevin Butler was a stroke of genius for existing fans, there’s no doubt about that, but the platform holder’s inability to appeal on a mainstream scale is an issue that’s constantly acknowledged by analysts and armchair pundits alike. However, God of War: Ascension’s recently announced Super Bowl commercial shows that the company is eager to rectify that – but is it a case of too little, too late?"

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Abash1242d ago

I could be over-analyzing this, but it seems like this PlayStation ad during the Super Bowl is also putting the brand in a huge spotlight because Sony will be showing the new PlayStation at E3. In other words, putting PlayStation in the minds of all the viewers watching the game and then once again when the new system is announced later this year

get2sammyb1242d ago

No, I think you're right. I think this is just as much about promoting the PlayStation platform as this is trying to sell copies of God of War.

Ezz20131242d ago

yes you are right
god of war will sell tons anyway
but this really will help the playstaion brand
get alot of ppl talking about the games on the system

Qrphe1242d ago

It will. It's the undeniable fact of marketing.

pr0t0typeknuckles1242d ago

i personally dont think so, i mean there was no gameplay but when you think about it god of war is very mainstream who doesnt know about god of war.

ApolloTheBoss1242d ago (Edited 1242d ago )

Yep. 99 yards plus a 2-point conversion. This is the most watched event in America. Sony's gonna get some serious momentum from this ad.

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