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Submitted by thenextxbox 552d ago | opinion piece

Microsoft May Use The Xbox 720 To Help Push Microsoft Surface Sales

Boston (TheNextXbox) – Microsoft is starting to make a major impact in terms of developing its own consumer electronics. With the next-generation Xbox 360 successor the Xbox 720 just around the corner, will Microsoft leverage its popularity to help push Microsoft Surface sales? (Industry, Microsoft, Next-Gen)

LOGICWINS  +   553d ago
That would make a lot of sense considering Sony might be doing the same thing with Gaikai for Vaio laptops/Sony tablets.
Chaostar  +   553d ago
The thing is that, if Gaikai can stream full games through a browser or app then Surface will probably be able to play Playstation games. Microsoft may become unwilling hosts for their competitors gaming service, along with Android and maybe iOS.

If you look on Gaikai's website they are hiring Android developers right now...

http://www.gaikai.com/caree...

If you click the drop down for Android job the top responsibility listed is "Successfully get Gaikai running on Android and other mobile devices."

Let's be entirely honest though, if they get Gaikai running on Andoid, most people will buy an Android device if they primarily want to use that feature, simply because of the cost.

The only way I can see 720 helping Surface sales is if MS can duplicate Gaikai's service exclusively on their devices or make smart glass exclusive. Although, in the long run, locking down Xbox to just their devices would probably not end well, same goes for Sony.

@below maybe but why would they want to? Take for example the high likelihood that Gaikai-Playstation services will not be free, Sony would want it on as many devices as possible.
#1.1 (Edited 553d ago ) | Agree(2) | Disagree(4) | Report | Reply
LOGICWINS  +   553d ago
Can't Sony find a way to lock Gaikai down to only Sony products?
ceballos77mx  +   552d ago
Why lock it if it can get more revenue from it.
LOGICWINS  +   552d ago
LOL, Killzone and God of War on a Surface. You have to admit that irony is rather amusing.
BattleAxe  +   552d ago
I hope Sony gets GaiKai up and running on all Android, Apple and Windows products. Sony is positioned very well to grow their market share by leaps and bounds, not only with gaming, but with music and movie distribution also.
calis  +   552d ago
Amusing perhaps but they'll love the cash.
LOGICWINS  +   552d ago
^^Yeah, if anyone needs it, its Sony.
shikamaroooo  +   552d ago
Where's the irony ? If it ran on a 360 then maybe.
hazardman  +   552d ago
They don't need to duplicate Gaikai dude, they have xbox live.
MaxXAttaxX  +   552d ago
Surface is not the same as Xbox.
SOE games run on PCs(Windows) and some like DCUO on PS3 as well.
It's not entirely ironic.
BrianC6234  +   552d ago
The Surface will never sell as a part of gaming. Not at the current prices. They're more expensive than the iPad. Or at least as expensive. The RT model is garbage and too much. The better version will be a lot more. What was Microsoft thinking when they made that thing?
Pillsbury1  +   552d ago
I remover reading a report recently that stated Netflix rejected the idea of selling hardware themselves. Why? Because they wanted to get it on as many devices as possible to make the most revenue. It's not like sonys full back catalog of games will be available on other devices. But it will be a way for Sony to get gamers hooked on playstation brand coming from other devices. If they want to let surface and android users get a taste of god of war they will only want seconds...
#1.2 (Edited 552d ago ) | Agree(1) | Disagree(0) | Report | Reply
I think gaikai will be part of pc & mobile. They still brag about the 50M pc players per month on the site. Would they shun them? idk.. They already make pc games anyway so you never know what they may try to do.
#1.3 (Edited 552d ago ) | Agree(0) | Disagree(0) | Report | Reply
DaThreats  +   552d ago
Windows is the most popular brand.
Xbox is second..
calis  +   552d ago
popular in what field?
TheKayle  +   552d ago
for sure is the most popular brand in OS...

seen that have the 75% of the marketshare...

xbox brand in half time of the playstation (ps 1994 - xbox 2002) brand..have reached pretty much Sony marketshare...(close to 30%) while still 42% is for nintendo...

is this enough?
#2.1.1 (Edited 552d ago ) | Agree(4) | Disagree(7) | Report
showtimefolks  +   552d ago
i hope around this whole thing of pushing this tech or that tech both sony and ms don't forget that end of the day the device is called gaming console so we need games

i am old school give me great games and i could careless about any features. give me a controller and games and i won't complain
tehpees3  +   552d ago
I was about to reply with the same thing. with how their E3s have gone these past few years you would think Microsoft have forgotten what they made the Xbox for. Its a gaming device first and foremost but they insist on pushing it towards and all in one box. They seem to be putting more time into pushing an internet browser which PS3 and Wii had all along instead of making first party content.
showtimefolks  +   552d ago
Oh please don't say that this is n4g where common sense gets your stealth disagrees and loss of bubbles

MS rather have Xbox be the media box inside your living room than a gaming console, I believe when they launch around ps4 they will have to step their game up or this timr they won't have the advantage of a full year ahead start. Like last gen when Sony had to learn the hard way I see the same kind if thing head MS way

First 4-5 years it was all about we care for core gamers and we are the console for core gamers than someone at MS saw wii doing well with casual and said hmmmmm wonder if we can sell out motion control to casual market. Now that's their target

The highlight for MS in last 2-3 years at E3 was when they announce/gave away free slim model xbox360. And every year after E3 some site asks did MS win E3. I mean how could you win something where ou barely bring any ammunition. They go into world war with swords and pocket knifes yet gaming media gives them free pass

Sony has to produce high quite exclusives yet MS can keep making 2-3 game series sequels over and over again

Double standard in gaming media in America is just way too much
landog  +   552d ago
hopefully they just remember to make amazing games, the gimmicks are just that, gimmicks

i can care less about touch controls, movement controls, tounge controls, AR games, lights shooting around my room!

what i want is crisp, 1080p games at 60 frames per second with all the annoying jaggies and screen tearing of the xbox 360 and ps3 last gen gone and a distant bad memory

i want new glorious ip's, and i want the old ip's like gears, killzone, uncharted and halo to show me new things with insane texture counts, destructibility/physics, amazing lighting, ai that thinks on its toes.

i want giant landscapes with immense draw distance, i want user created content, i want mods that can be uploaded and shared with the community

basically, i want next gen consoles to at least come close to catching up with pc, all the while delivering the franchises that i love from sony and microsoft!

you can keep your damn tablet, and kinect and whatever other hairbrained ideas you turds are floating around in the R and D departments

just give me the damn games!
Flatbattery  +   552d ago
Please stop calling it the 720!
mwjw696  +   552d ago
Its the 720 till they anounce its real name. Im still hoping for the Xbox Infinity or sideways 8 . That would be awsome!
Flatbattery  +   552d ago
Look up the reason why the 360 was called the 360, then you may realise why the 720 name is retarded.

Maybe it's just me but it's starting to tug on my last nerve.
BrianC6234  +   552d ago
I hope gamers aren't fooled by this thing. I read a big review of the RT version of this tablet and it's pretty much expensive garbage. You can buy an iPad for what Microsoft is charging. Are they at least going to drop the price to around $200?
brianunfried  +   552d ago
I predict the Surface will be the next Zune, a little to late to the game.

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