Submitted by _gray_fox 893d ago | article

American McGee: EA wanted to “trick” gamers with Alice:MR Marketing

McGee: “Their thinking is, even if the game isn’t a hard-core horror title, you can market it as one and trick those customers into buying it (while driving away more casual customers, like female gamers, who might be turned off by really dark trailers).” (Alice: Madness Returns, Industry)

SavageKuma  +   893d ago
I don't know, I never saw it as one from the get go. I saw it as morbid yes but not really for the casual gamer.
deadfrag  +   893d ago
Farsendor1  +   893d ago
like female gamers, who might be turned off by really dark trailers).”

gosh most females i know love dark,horror and gore movies and games.
sorceror171  +   892d ago
I dunno, it gets pretty dark by the end. It starts out a little creepy, but I'm glad I finished it before my oldest got to the end. Maybe I'll let him wrap it up in a couple years.
baldulf  +   892d ago
McGee got so burned after the last Alice game that he claimed to not develop console games ever again.

That's EA for you.
level 360  +   892d ago
It's a very very good game. Love the amazing character designs and psychedelic backdrops.
r21  +   892d ago
EA is one bad company to work under. Its their product so it should be their decisions of how trailer should be :L

Add comment

You need to be registered to add comments. Register here or login
New stories

Lab Zero Games Working on new Action/RPG Indivisible

41m ago - Lab Zero Games, known for creating indie hit Skullgirls, revealed its next project today, an acti... | PC

Modder Mashes Dark Souls and Skyrim Together, Looks Super Awesome

42m ago - OnlySP: By making use of a variety of community developed mods for The Elder Scrolls V: Skyrim, a... | PC

Go Mechanical

Now - WASD mechanical keyboards provide a superior typing experience over common rubber dome keyboards. | Promoted post

Dark Souls III Hands-Off Preview Impressions | OnlySP

46m ago - OnlySP: In a dimly lit room full of mist, Hidetaka Miyazaki, Director of both Dark Souls and Bloo... | PC

A Beginner’s Guide to Heroes of the Storm

52m ago - PCInvasion is back from the Nexus with a few bits of advice on starting out in Heroes of the Stor... | PC

Japan Expo 2015 screenshots and U.S. box art for Sword Art Online: Lost Song

55m ago - New Japan Expo 2015 screenshots, along with the U.S. box art, has been revealed for Sword Art Onl... | PS4