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American McGee: EA wanted to “trick” gamers with Alice:MR Marketing

McGee: “Their thinking is, even if the game isn’t a hard-core horror title, you can market it as one and trick those customers into buying it (while driving away more casual customers, like female gamers, who might be turned off by really dark trailers).”

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SavageKuma1285d ago

I don't know, I never saw it as one from the get go. I saw it as morbid yes but not really for the casual gamer.

deadfrag1285d ago

EA IS ALWAYS SCREWING THINGS UP!

Farsendor11285d ago

like female gamers, who might be turned off by really dark trailers).”

gosh most females i know love dark,horror and gore movies and games.

sorceror1711285d ago

I dunno, it gets pretty dark by the end. It starts out a little creepy, but I'm glad I finished it before my oldest got to the end. Maybe I'll let him wrap it up in a couple years.

baldulf1285d ago

McGee got so burned after the last Alice game that he claimed to not develop console games ever again.

That's EA for you.

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