"Between speed runs, marathon sessions, completionist efforts, and miscellaneous extracurricular activity, “time” is a powerfully associative element to our gaming habit. If an adventure is too short or too long we feel cheated or exploited, regardless of the content therein. There's a sweet spot though. It's not quantifiable; it's more of an abstract relationship between invested time and a sense of novelty that makes for entertainment—it's a feeling. No matter the case, time is an inescapable, inseparable aspect of how we interact with a game."