30°
Submitted by GreenRanger 563d ago | news

Zynga Japan Closing Down

gamersyndrome.com: Zynga Japan is closing shop, as was suggested by the company’s CEO Mark Pincus back in October. (Industry, Zynga)

LordMe  +   563d ago
I said this before, and I will keep saying it.

The casual market is to fickle to stand on forever, Zynga said (If I recall) that most of their money comes from a very small percentage of the player base, meaning if that small amount of people leave, they lose most of their money.

It seems like it is happening now, they should have tried to break into the core market while they had the money, the casual market is not going to stay with you, they follow a fad.

Look at Psy, his song Gangnam Style has a billion views, he has made a ton of money... Do you think that most people that watched that song, or like it have heard the rest of the album?

Add comment

You need to be registered to add comments. Register here or login
Remember
New stories

Super Smash Bros. for Wii U & 3DS playable at Hyper Japan 2014

9m ago - Nintendo Insider writes: Nintendo have outlined what games they will be showcasing at Hyper Ja... | Wii U

The Waiting Game - Why Weird Games Become Cult Hits

10m ago - Extra Credits: Games like Candy Box, Frog Fractions, and a Dark Room uproot traditional game desi... | Culture

At A Glance- Batman: Arkham Knight

10m ago - Wastelander75 goes into detail on his thoughts toward the upcoming finale to the Arkham franchise. | PS4
10°

Habitat: A Thousand Generations in Orbit Goes on Early Access

10m ago - 4Gency has been very busy with their game Habitat: A Thousand Generations in Orbit since they sho... | PC
Ad

Study Game Design at DeVry

Now - DeVry University, is an accredited* university offering you the flexibility of over 90 locations, online courses and a wide variety of bachelor's a... | Promoted post
10°

The Slippery Slope of Stereotypes in Games

10m ago - Judgegreg discusses a study on the effects of stereotypes in video games - particularly racial. | Industry