kotaku.com: On PC we have the world's #2 FPS by revenue. Nope, it's not Battlefield 3 but Cross Fire, a low-res free-to-play Counter-Strike clone that's so popular in China that four million people have played the game at the same time. On Steam, the trusty stats page shows us that the two most popular games on the platform are both free-to-play. Casual PC games now mostly take place in the browser, and the free-to-play model (in which starting the game is free but users may pay for cosmetic and/or gameplay-affecting add-ons) dominates there, with the vast majority of the world now playing casual browser games on Facebook.
I don't think the answer is as simple as "duh, because they're free games".
I think that the gap in quality between F2P games and $60 games doesn't seem like a $60 increase in quality to a lot of people. And THAT is a big problem for the game industry as a whole.
The reality is that most free to play games are of bad quality or have somewhat run their course in terms of success (Shining examples of good games that have run their course and become F2P games are TF2 and the original BF). A vast majority of them are also of the "free to play: pay to win" variety which annoys me.
DO YOOU GEET MEEEEE!!!
But look at the heavy hitters that use the FP2 model, like League of Legends. That's one of the most highest played games in the world with numbers that overshadow the likes of WoW.
The FP2 is on the rise simply because they're getting better and better. You pay £30-£40 for a game and be dissapointed and it feels like you wasted your money, right? You try a F2P game and you don't like it, nothing lost. However you like the F2P game, you can put money into it and make a small transaction here and there.
The model has improved so much that it isn't necessary to for anyone to have to buy things to advance in the game. This business model is being eyed up by developers because it seems to working incredibly well for others. Take PLanetside 2 for example.
http://www.penny-arcade.com...
it's just my opinion, don't start crying over it.