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New iOS Game, (THRED), Helps Raise Awareness Of HIV-Infected Moms

Chris Buffa (Modojo): BitMonster Games' free-to-play iPhone and iPad title, (THRED), comes with an in-app purchase that costs $209.99. Under normal circumstances, such a price is exorbitant, but as you'll soon learn, (THRED) isn't exactly a normal game. This endless runner was created in collaboration with Coca-Cola and (Red) to raise awareness of expecting mothers living with HIV, the virus that causes AIDS.

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