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Why is the PS Vita Still Selling so Poorly?

MasonicGamer.com: So it’s come to this, has it? Another discussion about the PlayStation Vita and its less-than-stellar sales figures. I just can’t help it; I’m getting genuinely worried here. It seems that for the last year, the only news concerning Sony’s fantastic little portable is about the disappointingly low amount that have been purchased. We hear about low sales, lowered expectations, and calls for a price drop, but why? Why is the Vita selling so poorly?

First, I’d like to get one thing straight: Before I’m accused of flaming or trolling, you should know that I’ve owned every Sony system and purchased my PS2, PSP, and Vita all on launch day.

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SynGamer1344d ago

Pretty simple logic; lack of good games (until recently) and that $249 price. I am very curious to see how the PS Vita does next week with all of these $199 PS Vita bundles. We also have Persona 4 Golden and PlayStation All-Stars Battle Royale releasing next week.

From there on out not much is known, but I'm guessing Sony is banking on PS+ for the PS Vita releasing next week and the amazing list of free games that includes will tide people over until early next year.

Furthermore, Sony Bend must be working on something Vita related and surely there are at least a handful of games Sony is waiting to announce...

Ranma11344d ago (Edited 1344d ago )

2 words, Software & Price.

Needs more quality software

crusadernm1344d ago SpamShow
disturbing_flame1344d ago

In fact it has plenty of games that are very pleasant to play. It has a lot of good games.

I think if it lacks something it has more to do with the press/zines covers

This console is too hardcore for mainstream gamers or iPhone or android gamers. And of course it's not always designed for kids, therefore you can forget the excuse : "ok this game is average, we have played it 500 times, but it designed for kids so it's cool" relayed by a lot of reviewers that don't know anything about gaming and are just reproducing what everyone does.

Yes i think zines and media in general don't do their job as they should, they don't play and finished the games before they writes their articles and furthermore they have already in mind what they should write before beginning their reviews. And of course they don't review all the games taht are released on Vita.

This console is one of the best handheld ever, i think people who have one, just know it's a fact.

hkgamer1343d ago

I guess price in uk is pretty decent. But you do have to shop around online and find the best deal that suits you.
The games selection isn't too bad, but I understand that people buying the system will only find one game they actually like.

@crusadernm
You could get a 250GB X360 with forza4 and skyrim, but what about people that already own a 360 or PS3.

Sony just needs a better PR team, they need to make people think that everyone has/wants that system. then people would start buying because its popular.

Godmars2901344d ago

Lack of advertising of good games you mean.

shutUpAndTakeMyMoney1344d ago (Edited 1344d ago )

it should be no more than $200. $50 and you can get a wiiU.

It might be hard for them to do it but at $175 it would make a killing.

SynGamer1344d ago

The Wii U costs $300 minimum. Yes, I agree the Vita needs to be dropped to $199 retail, but you're getting a portable console with the Vita. The Wii U is a slight upgrade to the current-gen consoles.

MikeMyers1344d ago (Edited 1344d ago )

It could be multiple reasons.

A) Marketing
B) Price
C) Software
D) Competition
E) Desire and need
F) Identity crisis

There's a whole slew of reasons why it may not be selling as well as hoped. My own opinion is Sony has marketed Vita as a partnership with the PS3. So what you have is a smaller market to sell to since many PS3 owners don't really see a need to get a Vita just yet. Promoting PS+ is a start.

Losyak1344d ago

I saw about 7-8 Vita related ads within 2 hours of Smackdown last night (Black Ops Declassified and AC3L), so they're catching up in that department

+ Show (1) more replyLast reply 1344d ago
ronin4life1344d ago (Edited 1344d ago )

Lack of numerous often realeased titles. You can't have months where nothing is coming out. Vita had a large launch but software has been few AND far between ever since.

Based off confirmed and rumored upcoming titles, this is unlikely to change anytime soon.

@godmars
The 3ds has several titles that perform well (different titles throughout different regions) and aid the system that recieve no advertisement.

Godmars2901344d ago (Edited 1344d ago )

But that's after the fact of the 3DS's popularity.

JoGam1344d ago

Cause Black Friday isn't here yet...

darthawesome901344d ago

It's the lack of games. And also the fact that the games that have scored well aren't what I would call system sellers or are too similar to console games.

There are very few games above a 8 or 9 in most reviews. The games that have a good score happen to be found on other consoles like Metal Gear Solid HD Collection, Little Big Planet, and Plants Vs. Zombies or are very niche.

Above all the Vita needs its own games that set it apart from other consoles and handhelds. PS3 has Uncharted, Xbox has Halo, Wii has Zelda and Mario, and the DS has Pokemon. When I look at the Vita all I see are remasters, niche games, and portable versions of console games (Most Wanted, Call of Duty).

ATi_Elite1344d ago

It doesn't have a Proper Phone app!

Give it Cell Phone Service and watch the sales take off!

You can thank me later......Sony!

porkChop1344d ago

We have smartphones for a reason... why the hell would someone buy a Vita to use as a phone, instead of for the awesome games? Doesn't make sense, so I don't think Sony will ever be needing to thank you.

hardcorehippiez1344d ago

as much as i dont agree with some of your posts i think your spot on here. yes it has skype but if it had cell phone capabilities it would fly off the shelves. i already have 3 games consoles this gen so splashing out for a games machine only is a steep call. im in need for a new phone , if vita could give me that function id buy it now. as it stands i have to wait to it gets cheaper.and i am a sony fan not fanboy.

ginsunuva1344d ago

One word: Battery life.

+ Show (3) more repliesLast reply 1343d ago
DarkBlood1344d ago

im still waiting on the red vita i know i saw some images while back and i liked it so yeah

Godchild10201344d ago (Edited 1344d ago )

Unless you live in Japan, that is the only region they are releasing the blue and red system in. Unless we get a God Of War or an infamous on the Vita next year, here in the States or anywhere outside of Japan.

DarkBlood1344d ago

true well i do have a god of war red psp, but yeah i think they should release more colours i have no problem waiting longer if i must it can only be a good thing for me

porkChop1344d ago

Could always just get 1 of the many skins available online. Lots of nice red ones.

Zodiac1344d ago

"First, I’d like to get one thing straight: Before I’m accused of flaming or trolling, you should know that I’ve owned every Sony system and purchased my PS2, PSP, and Vita all on launch day"

I don't like that people have to say this stuff to avoid being bashed just for talking about sales or analyzing any problems that the hardware faces.

pinwheelherman1344d ago

Yeah, me too, but I've posted slightly negative sales articles before and been hounded by commenters who accuse me of trying to start a flame war.

At least this way it's clear that this isn't a Microsoft fanboy who's glad the Vita is doing poorly, but a genuinely concerned gamer who just can't help but admit the truth.

shammgod1344d ago

It's a love fest between you and zodiac

joeorc1344d ago (Edited 1344d ago )

" but a genuinely concerned gamer who just can't help but admit the truth."

the truth is: the system may be struggling, but as for being worried about its viability in the market is pretty moot. the reasons are very freaking simple.

Sony's not going to pull the PSVita!

the reason is once again very simple:

WiiU is a connteted tablet controller to a game console Hub.

Microsoft surface is a tablet controller connected to a game Hub.

Apple Iphone,Ipad,Ipod touch can be a controller connected to Apple TV as a game Hub.

Android Smartphones and Tablets connected to a smart TV as a game hub.

notice a freaking theme here people?

Sony has had the PSP with remoter access to the PS3 , the PSVita has cross platform play and remote access. now PS+ will work both on the PS3 and PSVita at the same time only one account needed for both. do you think for one sec.

That The PSVita is not going to be put into the box shipped with the PS3 as one package in the future for one low price?

"Take Your Game on the Go"

cross play
cross buy
playstation Mobile

are people just not getting it?

worrying about the PSVita's ability to stay into the market as a viable game handheld is pretty freaking Moot, one the price for production goes down a PS3+PSV SYSTEM BUNDLE WILL GET RELEASED IT IS ONLY A MATTER OF TIME ITS NOT IF IT WILL ITS ONLY A MATTER OF WHEN IT WILL, WHY BECAUSE THAT IS THE TREND'S OF THE Gaming MARKET GOING FORWARD! many say Nintendo sets the trends right?

if Sony tablet controller connected to a gaming hub is a new trend right? Nintendo starts trends everyone else copy's right?

ITS SO GOOD an IDEA NOW THAT MICROSOFT IS GOING TO OFFER xboxlive ON WINDOWS SURFACE AND WINDOWS PHONE.

You do not think Sony will pass up another chance to copy Nintendo right just like they did with the Wiimote, right?

sarcasm/

knifefight1344d ago

Sadly, the nature of the internet means you have to cater to the lowest common denominator. You can't post "Hey, the system sales are low" without someone calling you a hater and a troll, just like you can't give a game a 7/10 without people erupting in rage at your "bias" and "ignorance".

On topic: I hope the system sales pick up, and that some more high-quality games come out for it.

frjoethesecond1344d ago (Edited 1344d ago )

As a VITA owner I have to say that the price of games is a real hard pill for me to swallow. The market is different now thanks to phone games and I think Sony and Nintendo need to price games accordingly.

boybato1344d ago

So how much should a Vita game sell for, in your opinion?

Farsendor11344d ago

all vita games should be priced at 29.99$ i also have a vita

boybato1344d ago

@Farsendor1

Of course. $35 for AAA titles.

frjoethesecond1344d ago

The likes of Black Ops and Assassin's Creed are at least €/$10 too expensive.

Ideally (from a business standpoint) the price of the downloadable versions of retail games should be low enough to remove (or at least reduce) the temptation to buy a used copy.

If the downloadable games were half price then used game retailers would have a much harder time making a profit on used game sales and the volume of digital game sales would significantly increase.

When you consider that downloadable games turn a much better profit than retail games, because there are less costs involved and you can't trade them, it's madness that this business model hasn't been adopted.

The fact that I, an unemployed 23 year old with no real qualifications can see this says a lot about the people who are fixing the prices right now. They're a bunch of greedy fossils living in the past.

hkgamer1343d ago

Games over the £29.99 point are putting me off at the moment, I just don't feel like splashing that much on a handheld device.

I also think the PSN games are too expensive. Especially after spending £50+ on a 32GB card

heres a couple of examples comparing PSN to amazon...

COD... £44.99; £34.99
SFxT... £39.99; £29.99
AC... £39.99; £34.99
Fifa13... £39.99; £34.99
Modnation... £5.99; £15.66
Ben10.. £13.99; £19.95
f1... £15.99; £21.32
RR... £7.99; £7.00

Ok the last four games were discounted 50% off on the PSN and most of them are cheaper than amazon which is quite a feature. Sony should do these great deals every so often.

+ Show (1) more replyLast reply 1343d ago
Embeepee1344d ago (Edited 1344d ago )

There's simply no room for the Vita in today's market imo. The boundary between the Smartphone market and the handheld gaming market becomes more occluded by the day, so the PS Vitas fortunes aren't going to turn around anytime soon I don't think.

Also, I don't think people want to play in-depth console-style games like Uncharted on the go. Portable gaming is for Mario and Pokemon type games and simple smartphone apps. Besides, judging from the reviews of some of the games (like CoD Vita) it doesn't seem like the Vita is actually a great console for gaming in general. :/

Anyway, I don't think the Vita has a place in today's market and I think it will sell under 20m units. It may even be discontinued In the next year as Sony cannot afford to bleed money on funding a console consumers don't want. I hope for Sonys sake I'm wrong though...

boybato1344d ago

Hopefully, I am still waiting for IPs such as Metal Gear to be released for the system.

porkChop1344d ago

Black Ops Declassified is just a horrible game. It has nothing to do with the Vita as there are plenty of fantastic games for the system.