Study Says Salespeople Like Blu-ray

Greg Tarr of Twice writes: West Lake Village, Calif. - A new J.D. Power and Associates mystery shopper study has found that retail salespeople across the country are strongly recommending Blu-ray Disc players over HD DVD to their customers.

Chris Denove, J.D. Power and Associates VP, said that less than 1-in-10 retail salespeople recommended HD DVD to survey takers posing as shoppers for the syndicated, independent field study.

The survey found 25 percent of all salespeople chose not to recommend one platform over the other. But of those who did, 89 percent recommended Blu-ray, and most of them "very strongly recommended Blu-ray, to the point that a typical customer would have had to think long and hard before buying HD DVD in the face of what salespeople are telling them about the two platforms," Denove said.

"Best Buy just issued a press release saying it's going to recommend Blu-ray. But, our data shows that they've been recommending Blu-ray all along, in fact, more so than the national average," Denove told TWICE. "In fact, in January, we didn't come across a single Best Buy salesperson recommending HD DVD."

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Bill Gates3834d ago

Everybody and their granny loves Blu-ray. It's only the BABOONS that hate it, but now they have to LOVE it......AHAHAHHHAHHAHHAHA

MikeGdaGod3834d ago

they hate almost anything related to Sony and give me sh!t whenever i come in to buy a PS3 game.

avacadosnorkel3834d ago

They obviously didn't go to the Best Buy by my house

man0fsteel3834d ago

same here, I overheard a salesman recommending an hd-dvd player after the warner announcement at best buy... i wanted to yell

wallace10003834d ago

Lots of sales people are too stupid to take a recommendation from in the first place because they know very little about what they are selling. Pretty dumb article. Now i would recommend blu-ray because hd dvd is dead but a year ago i would have recommended hd dvd because lets fact it both formats are basically the same with a few differences (disc size, scratch resistant, one not being finalized, no region locking, and so on) and hd dvd was far cheaper. Price is the big thing when you comparing 2 fairly similar products. I just hope now that we have one format that the price of blu-ray starts to come down because players with full capability are still way to expensive.

HarryEtTubMan3834d ago

lmao tyhe only thing the 360 fanboys have to worry about... as if a 20 mintue download even matters. LMAO

YOUR CONSOLE IS A PIECE OF ABSOLUTE GARBAGE. How does that feel?? Everyone knows the truth. PS3 has the Wifi. PS3 has all the online features coming for FREE this year. PS3 has the next phsyical media format that will be around for the next 15-20 years and will be in the next Playstation and Xbox. PS3 has the best games coming in 2008 and probably 2009. PS3 supports mods for an extended gaming experience. PS3 has the online browser. PS3 has the free online with a HUGE 3D social network about to be released that will Expand FOREVER. PS3 has more First party support behind it than the 360 and Wii together. FIRST PARTY EQUALS GOOD GAMES ON ANY SYSTEM. First party are ur best games except for the few excellent Multiplatforms. PS3 has the most MMORPG's coming. 3 From Sony and 4 from NCSoft. PS3 has the 2 biggest FPS of 2008 coming.... you bots are gonna be SPANKED, like it or not. PS3 has the biggest AND BEST RPG AND Driving franchises of ALL TIME coming EXCLUSIVLY to the PS3.(Gran Turismo and Final Fantasy) PS3 supports Keyboard and mouse. PS3 is getting games like Little Big Planet,Eye of Judgement, Afrika, Echochrome, Ratchet and Clank Future 2(can u say multiplayer?), Jak, Sly Cooper, Jeopardy, Wheel of Fortune(many are games that u play with your Home Avatar)... PS3 is getting the FIRST TWOOOOOOOO Rockstar Exclusives this Generation. Yes bots, it's true. Sony's not on your little Halo Schedule... and as you can see from PS3's January Dominance... it has barely begun. Sony is the biggest Electronics giant in the world....because Sony is KNOWN for their quality. Xbox 360 is the biggest piece of garabge console ever conceived. I HAVE HAD 2 RROD BOTS AND I'M NOT SOME DOUCHE THAT HAS TO LIE.(Gamertag: get shank d) PS3 will be out and stand the test of time WAYYYYYYYYYYY LONGER than the Crust box. Killzone 2 is gonna take your lunch fanboys. Keep saying what u want while its not released, but I HAVE BEEN READING THE DEVELOPERS BLOG...notice how hey havent hyped the game...AT ALL? ITS ONLY THE MEDIA. THEY ARE VERY CONFIDENT IN WHAT Killzone 2 is gonna bring to FPS. NOTHING ON THE JUNKBOX WILL EVERRRRRRRRRRRRRRRRRRRRRRRR LOOK LIKE Killzone 2. Xbox 360 only has Unreal Engine 3 games to look good(PS3 has these also but Sony makes their own PS3 engines... becuase Sony PWNS Microsft)PS3 has LITHIUM DIODE BATTERIES built into the controller. You play and then u plug. YOU DONT SPEND MONEY ON CRAPPY AA batteries like the Nintendo Wii. You losers are A JOKE. The only reason Microsft has their puny little lead is because they have been out twice as long and Sony screwed up the pricing of the PS3 and thought people would understand. LOOK AT THE PRICE NOW. 45nm CELL BROADBAND ENGINE COMING YOUR WAY BOTS!!!! And its got a big 299$ on it! YOU ARE GOING TO GET CRUSHED! You dont have that Metal Gear Solid 4... one of the best franchises ever created by all gamers standards. EVERYONE recognizes MGS as one of the absolute best and MGS4 is in a completely different league from the old ones. The freaking intro was made in Hollywood and costs the price of a low budget movie. MGS4 IS GONNA BE THE MOST EPICCCC GAME RELEASED SO FAR THIS GENERATION. You dont got that BLU RAYYYYYYYYYY!!! YOU GOT THAT HD DVD ADD ON FOOLS!!! THAT MICROSFT IS STILL TRYING TO SALE TO YOU!!!! YOU ARE ABSOLUTE TOOLS!!!TYhe only thing these retards can say is Halo 3, Bioshock(a rental... I have beaten it), Mass Effect(A rental and this series will be coming to the PS3... as will Bioshock...EA and 2K games dont care)and then Gear..... OMG BIG DEAL!!!!!!!!!!!! I HAVE THOSE!!! YOU DONT HAVE UNREAL TOURNAMENT 3, RESISTANCE 1, WARHAWK, HEAVENLY SWORD, UNCHARTED, FOLKLORE, Time Crsis 4, Ratchet and Clank, Ninja Gaiden Sigma, Motorstorm, way more I cant think of, all the PSN games... FREE ONLINE WITH NO LAG DEDICATED SERVERS. LMAO. YOU BOTS WONT BE LOOKING FORWARD TO ANY 2 CAMPAIGN, 8 PLAYER CO-OP, 60 PLAYER Multiplayer on that P.O.S. Huxley you say? THATS A MMO RETARD... NOT A COMPETITIVE FRAG FEST, AND THE PS3 HAS WAYYYYYY MORE MMO'S COMING ANYWAYS. LMAO. Gran Turismo 5 with damage and 60fps @1080p. LMAOOOOOOOOOOOOOOOO DREAM ON BOTS THE 360 CANT DO IT. GEARS 2 ISNT GONNA DO WHAT KILLZONE 2 DOES


YOUR CONSOLE IS A P.O.SSSSSSSSSSSSSSSSSSSSS PERIOD. I have it. I would know. The PS3 owners have only had their console A LITTLE OVER A YEAR(most only a few months like myself)


Shove it down ur hole jealous bots. That crap bos cant do ANYTHING the PS3 can do. GUESS WHAT? Developers are looking forward to working on the PS3!! (Far Cry 2) AND actually using its Cell to an advantage. PSN is going to have EVERYTHING both iTunes and XBL does soon....very soon.... FOR FREE. Downloadable everything... plus a huge 3D NETWORK TO JUSTHAVE A BLAST AND MEET PEOPLE BEFORE U RIP SOMEONE A NEW A$$HOLE IN KILLZONE 2.

Bots you will lose in everything. EVERYTHING. I hope u guys get to see Microsoft win by 15,000 consoles again in worldwide sales for a week. But its probably not gonna happen. PS3 is taking over and everyone knows it. Get used to it bots. Go play Halo. I like shorter loading times and being able to add a HUGE HDD for maybe 60 bucks. Not be FORCED into everything by sh!thole monopoly Microsft.

And realize next generation Microsft wont even get the satisfaction of a year head start. Sony wont let it happen. That the only chance they had this time and they STILL FAIL AT EVERYTHING.


Get ready bots.. You know its coming. We can smell your fear...(Power of Green anyone?)

ambientFLIER3834d ago

Wow, the intelligence of PS3 fanboys truly shines with your post.


Pretty sad that you typed up a novel on how superior your console is, instead of actually playing it. But then again, that's understandable since you have no games. I'd be interested in hearing your reply, but I guess i won't since you only have one bubble. Enjoy.

Marceles3834d ago

Even if the people don't know any specs or see a difference in video, I also think consumers just like the name "Blu-ray".

Covenant3834d ago

Even though I've stayed neutral in the format war, I've always liked the Blu-Ray packages better than the HD ones. That dark blue just looks cooler than HD's burgundy.

Pretty stupid reason to like something, I know. :)

Whoooop3834d ago (Edited 3834d ago )

Believe or not, colors and art designs can be defining factors when consumers who aren't clear about differences between products, are looking for something they need/want etc.

These are known strategies to target costumers who are easily attracted to eye candy and nice packaging

I can't say it's a big percent, but I know for a fact colors and packaging will make some people buy the product and if the product is actually good...then better.

Cyrus3653834d ago

^^^ 2.2 Definitely agree, packaging, colors definitely effect those who are undecided, just browsing, impulse buys.

EZCheez3834d ago

And it's for that very reason I don't own The Orange Box. I'm sure the game is fantastic, but the boxart has got to be some of the dullest boxart i've ever seen.

Blu-ray just sounds easier and cooler too. If I was completely ignorant to the entire format war and anything about it, I would prefer Blu-Ray just because of name alone. I know that sounds really dumb, but if I really was ignorant to all the facts like a lot of consumers are, that would be the truth.

Rybnik3834d ago (Edited 3834d ago )

I am quite a visual person and I totally agree with you all. As inconsequential as it seems, the fact that the blu-ray logo sounds different, and looks much more different in its presentation to DVD and HDDVD IS a factor. Look at the designs of the logos: blu-ray is simple yet sleek. HDDVD is quite busy looking: too many arrows and overall "clutter" in the design. I have taken some art design courses and it is clear that the Blu-ray design team was sensitive to these principles.

Infact, the original DVD logo DOES adhere to these principles
Check the comparo

wallace10003834d ago

I agree that the blue packaging does look good, i however am not a fan of the players with the big blue stripe across the front.

+ Show (3) more repliesLast reply 3834d ago
Kaz Hirai3834d ago

Ah, of course- the Xbot HOGS!
Well, I'm sorry HOGS, but Nazisoft have begged (On their HANDS AND KNEES! They looked so pathetic!) King Kaz to let them use Blu-Ray!
You're getting it whether you like it or not!


ambientFLIER3834d ago

Is it really worth it to spam up all the articles with your joke accounts?

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