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Submitted by donniebaseball 1185d ago | news

Ubisoft CEO on Wii U price: "I can't say I'm happy"

The Wii U launches in under a week now in the US, with the Deluxe Set commanding a $349 retail price point ($299 for the white-colored basic version). While holiday shipments will surely sell out at these price points, next year could be another story, as Xbox 360 and PS3 continue to come down in cost. Ubisoft is the biggest third-party supporter of Wii U at launch, but even its CEO Yves Guillemot acknowledges that Nintendo may have to lower price. (Industry, Nintendo, Ubisoft, Wii U)

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Wizziokid  +   1185d ago
he continues with "I'm never happy when the machines are expensive. What we have to do there is remember that compared to an iPad, it's cheap. With what it brings [to the gaming table] it's cheap. But I hope they'll be able to drop their price in time."

Sure people prefer cheaper consoles but Nitendo are already selling the Wii U at a loss, the price won't be going down just yet and personally I don't think it's too bad and I bought the £329 version
Akuma-  +   1185d ago
buying a wii u is like buying a xbox 360 now for 330quid, its overpriced dated tech.
PopRocks359  +   1185d ago

How is the tech dated and overpriced?


*is a lot

If you're going to be a troll, at least do it with proper grammar.
#1.1.1 (Edited 1185d ago ) | Agree(24) | Disagree(16) | Report
MidnytRain  +   1185d ago

"There is a lot of things wrong"?
omarzy  +   1185d ago
@poprocks. *Are a lot is actually correct, but Mika used alot instead of a lot. A lot is not one word, lol.

Mika always has spelling mistakes in her posts.
PopRocks359  +   1185d ago
Come on, didn't you guys take basic english?

The subject of the sentence is the "lot." And there is only one "lot" (in this case, a lot of things). You don't describe a single thing with the word "are" which is meant to be used for something that is plural.

"There is a lot," is appropriate. In fact, much more appropriate than "There are a lot."
#1.1.4 (Edited 1185d ago ) | Agree(2) | Disagree(12) | Report
bothebo  +   1185d ago

There is a lot of what?


Things is plural...


There are a lot of things wrong with the Wii U
vulcanproject  +   1185d ago
Well Xbox 360 cost a little bit more when it launched end of 2005. It was close to cutting edge though, not as fast as a high end pc still but not very far away at all. I guess that might be why people think Wii U is a bit pricy because they remember that and others launching around this price point but with really modern hardware in it.

Thing is Microsoft did take a heavy hit on each machine sold, this is 7 years later and inflation sadly exists. So despite the less than stellar hardware by modern PC standards the price isn't so terrible for Wii U.

It ain't fantastic, but it ain't a total rip either. If they can knock maybe 15 percent off the price within 6 months it'll be a much more interesting prospect for me.
#1.1.6 (Edited 1185d ago ) | Agree(3) | Disagree(2) | Report
ylwzx3  +   1185d ago
If you are expecting a graphical blowout when the next PS/XBOX launches you got a wake up call. There will be a graphical increase but it won't be the leaps and bounds people are thinking.
nerdkiller  +   1184d ago

you really believe sony and msoft next console are going to have pc graphics? they cant afford to take another loss, so im guess no big graphics jump next gen .

remember sony was selling ps3 at a loss for 600 and no one was buying till it went down to 300. you do the math, is that good business?
#1.1.8 (Edited 1184d ago ) | Agree(2) | Disagree(0) | Report
Deku-Johnny  +   1184d ago
It's completely new tech and well priced for the tech inside. Go back to your last gen consoles.
-Mika-  +   1185d ago
I agree. There are alot of things wrong with the WiiU, but the price is not one of them.
Sgt_Slaughter  +   1185d ago
Don't even start with your biased bull****.
Deku-Johnny  +   1184d ago
It's an excellent price for what you're getting. They're making a loss on each unit so actually it's worth more than we're paying.
shutUpAndTakeMyMoney  +   1185d ago
I wonder what the price would be without the new controller.
#1.3 (Edited 1185d ago ) | Agree(4) | Disagree(0) | Report | Reply
legend911  +   1184d ago
The PS3 still costs a fortune and still sells, I'm not sure, it all depends on the buyer.
Moonman  +   1185d ago
So sick and tired of these obsessed fanboys stinking up the WiiU articles.
#2 (Edited 1185d ago ) | Agree(17) | Disagree(11) | Report | Reply
madjedi  +   1184d ago
"So sick and tired of these obsessed fanboys stinking up the WiiU articles."

So which group are you referring to the nintendo guys that crucifix anyone that doesn't praise everything nintendo says and does as brilliant and innovative or the guys that troll them.

What the hell are you bitching about, if either side goes away your articles will be virtually ignored. Although it's very safe to say i know who your calling obsessed fanboys, and who your not.

Why do you people pretend to respect others opinions, then say crap like this. Look at the number of disagrees any dissenter gets on most wii u articles, just because they stated their opinion.

Why submit articles if you can't stand a differing opinion. All that makes you is a narrow minded fanboy, peddling a specific agenda.
#2.1 (Edited 1184d ago ) | Agree(5) | Disagree(2) | Report | Reply
majiebeast  +   1185d ago
I think its a great piece of hardware but for myself it doesnt have a compelling launch line up the only game i would want would be ZombiiU and later on Rayman legends. I bought a WII when Super mario galaxy 2 came out and for me that was the perfect price point at the time. Im glad i bought 1 other wise wouldve missed out on great games like Xenoblade chronicles and Skyward sword.

I will probably never buy a nintendo console at launch cause im a PC,playstation guy but the price point certainly isnt a problem for the wiiu compared to buying a playstation 3 or upgrading a PC.
Jinkies  +   1185d ago
I'm just going to wait untill E3, see what Sony and MS bring to next gen, Wii U might get some better bundles, more games will be out for it and then I'll buy it.

If your patient and hold it off you'll get more from it in my opinion
MegaLagann  +   1185d ago
I find it funny how people expected a console stronger than the PS3 and 360 to cost less than those systems. Actually if you adjust the price for inflation it's one of the cheapest consoles at launch, ever. And what's even better is they're selling it at a loss, so it could of been more. People want a machine to have all this power but still be affordable.
nypifisel  +   1185d ago
It's madness isn't it. It's a shame people today can't seem to look beyond petty fanboyism to at least be logical. The Wii U is not over-priced, and that's the end of it. Do they believe the next Xbox and Playstation will come out cheaper yet many times more powerful than the Wii U? That just blows my mind!
Neonridr  +   1184d ago
LOL the 160 GB Playstation 3 with no games still sells for $249 at Future Shop here in Canada. That's $50 bucks less than the 8GB Basic Wii U. Sure you don't have the Hard Drive space but you get the touchscreen controller..

doesn't seem to be that overpriced to me.
deletingthis34675334  +   1185d ago
299 isn't that overpriced though. That was the price of the core pack for the 360 at launch with no storage space whatsoever included thus rendering the entire system virtually useless unless you buy a memory card or a 20GB HDD at the time, and (if I am not mistaken) only 100 more than the current entry-level 360. Plus it is way more powerful than a 360 so I think 299 is a good launch price for the console.
Instigator  +   1185d ago
It's hardly overpriced. Nintendo confirmed that it will be selling at a loss, although no mention of how much, it can't be considered overpriced in any way. The price point is also fairly close to other products on the market at the moment, namely the PS3, Xbox 360 and Vita despite obviously being a decent step up from those consoles.

The price is fair, all things considered.
jetlian  +   1185d ago
its over priced like 3ds. Nintendo likes to pretend their 1st gen tablet controller is 3-4th gen. Same thing happened with 3ds. One of those firms confirmed 3ds was only 15 dollars more to make than ds lite.

Yet the cost of 3ds was 100 bucks more for consumers. How can you compare 300 now to 300 7 years ago? No sane person would buy a xbox arcade for 300 today. Back then it was top of the line, not today.

I know wii u is stronger than 360 its just not strong enough to warrant the price. The price they're asking for should be top of the line hardware and wiiu isnt there.
#7 (Edited 1185d ago ) | Agree(0) | Disagree(11) | Report | Reply
DwightOwen  +   1185d ago
Since when is $350 considered the going price for "top of the line" hardware?

Do you really expect the next Xbox or PlayStation to blow away the Wii U at THAT price point? Keep dreaming.
jetlian  +   1184d ago
360 did ps3 could have too if you take out bluray which added 200 to its price. funny how you glossed over everything I said. Oh thats right im right your wrong lol

If MS and sony dont waste money on a tablet controller you can bet your butt it can! If a normal person can build a pc for 400 dollars thats 5 times stronger than 360. MS and sony could mass market it even cheaper!

Thats a fact.
#7.1.1 (Edited 1184d ago ) | Agree(1) | Disagree(5) | Report
Neonridr  +   1184d ago
If a normal person can make a gaming PC for 400 dollars you can bet your butt MS and Sony will make sure you pay 600 for their version instead.

They always make you overspend for tech. Have you seen the Vita memory card prices?
Persistantthug  +   1184d ago
@Neonridr.....No sir that's incorrect. Both the XBOX 360 and the PS3 were sold at losses at launch.
-The XBOX 360's 2005 teardown revealed that the $400 unit cost approx $550 dollars to manufacture. (US currency of course)

-It's also well known that the 60GB PS3 cost approx $860 to manufacture back in 2006.

Google: "THE RAZOR BLADE BUSINESS MODEL" for further understanding.

"Freebie marketing, also known as the razor and blades business model,[1] is a business model wherein one item is sold at a low price (or given away for free) in order to increase sales of a complementary good, such as supplies (inkjet printers and ink cartridges, "Swiffers" and cleaning fluid, mobile phones and service contracts) or software (game consoles and games)."
#7.1.3 (Edited 1184d ago ) | Agree(1) | Disagree(0) | Report
RFornillos4  +   1185d ago
and the sad thing is, the title doesn't totally express what Yves act'ly feel. although he did mention that he's not quite happy with the price, compared to an iPad, it's cheap; and with what it brings to the gaming table, it's cheap. as @MegaLagann mentioned, adjusting the price for inflation, it's in fact the cheapest consoles at launch.

who can ever forget how overpriced the PS3 and XBox 360 are when they launched? nowadays, yeah they are priced lower (PS3's even cheaper than a Vita).
BananaEatingSquid  +   1185d ago
I like this Yves :)
atticus14  +   1185d ago
Consumers comment on $60+ games

"I cant say I'm Happy"
DwightOwen  +   1185d ago
Thanks to the government's out-of-control reckless spending, we are paying about $25.00 more than we would've in 2009 due to inflation.

Thanks Obama!
jmc8888  +   1184d ago
Actually it's more than Obama. Republicans and Democrats are both EQUALLY clueless.

The spending is the response to fraud. The wrong response, but if you think spending is the problem, then you are missing the point.

We removed Glass-Steagall, which allowed derivatives to grow exponentially to 1.4 quadrillion (that's 1400 trillion). They're worthless casino bets....THAT'S what crashed in 2008, THAT'S what was bailed out. Oh and those derivatives have collateral against them for when these worthless bets fail, it's called your bank deposits, only legal because Glass-Steagall was repealed.

The housing market is chump change compared to it, but that was out and fraud too.

Our physical economy has been destroyed due to outsourcing (against our founding fathers wishes) as they saw a strong manufacturing base as the key to establishing this nation. That's why they had.....tariffs. The British Empire that we fought against was all about free trade.

Actually inflation is more like 25 percent since 2009, so the Wii U when accounting for inflation is actually cheaper than the Wii was at launch.

Doesn't matter if it was Obama or Romney, our rights are gone, our economy is gone, imperialism reigns supreme, and neither side has a clue about getting the economy back, because most doesn't even know what a real economy is.

All that said, I share your frustration, and also blame Obama, but there's a lot more places to aim the hate at then just him.

So boys and girl the word of today is (and everyday until it's re-enacted)....Glass-Steagall
#11.1 (Edited 1184d ago ) | Agree(2) | Disagree(1) | Report | Reply
Jihaad_cpt  +   1184d ago
yes I agree they should raise interest rates to lower inflation. Then I would love to see the effect on the US economy.
Hicken  +   1184d ago
Pardon my language, but what the hell does government spending have to do with the pricing of these systems? Inflation and such is FAR more about the free market than whatever the government spends in its various programs.

And what type of ignorant, weak-ass shot is "Thanks, Obama!" supposed to be? Is that how you rationalize away the screwups that the people YOU supported committed. "Blame it all on Obama," right? That'll excuse Bush's mistakes, and Clinton's mistakes, and the mistakes of every other President ever, right?

The worst part about armchair politicians is that they're so incredibly biased they don't even see their own mistakes as existing. The SECOND worst part(and this is debatable, as it COULD be first) is when they take their half-cocked ideas and apply them to things OUTSIDE politics, entirely.
lfclee  +   1184d ago
You guys bashing the wiiu haven't a clue honestly, if you want to have the best graphical console without paying huge bucks for a pc then hey the wiiu is the next best thing the card is a custom built from the ATI 7000 series far more powerful than both current gaming consoles.
millzy102  +   1184d ago
I think the Wii u is reasonably priced. for £350 your getting a top of the range console (dont bother saying it isn't as good as ps4 (which I'm getting aswell) or Xbox 720 because we don't know nothing about these apart from ms trying to build Kinect 2 in console which prob cost about the same or more than game pad) so at this moment in time it top of the range, with an added control pad pro as well a hdmi aswel as free internet subscriptions (unlike ms but Sony good for this too) aswel as zombi u. I paid £450 for ps3 alone with games and hdmi on top which came to £550 and that was a year after launch and I paid £300 for arcade Xbox plus £100 for a 20gb HDD (rip off) plus hdmi plus £40 for Xbox live (rip off) so for launch this is a great deal.
jmc8888  +   1184d ago
Still the CEO (like most) miss the bigger picture. When the PS4/720 come out it'll be the cheapest.

THEN in the next spring (right when their competitors iron out the production line) they can do a price drop, and while Sony and MS are flogging their wares at $349-$549 (we really don't know how expensive, and I'm including the top and low end versions), Nintendo will be able to have the Wii U at $229 and $259.

Don't know about you, but that's pretty competitive, and none of the others will have a gamepad.
#14 (Edited 1184d ago ) | Agree(0) | Disagree(0) | Report | Reply
josephayal  +   1184d ago
Seriously I was expecting a $159.99 price tag 32GB
DivineAssault  +   1184d ago
@ least u couldve said $200 lol..
millzy102  +   1184d ago
yeah because a home console will cost the same as a kindle fire lol

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