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Bleeding The Market Dry

Andy from Plus XP writes: "An easy way to guarantee a sack full of money a year is to announce an annual sequel to one of your companies’ most successful titles. I think it’s fair to say that certain companies *wink* EA *wink* are over-saturating the market with the same franchises and creativity is wavering. Corporate greed consumes these large organisations and they do their best to exploit the market with pure unforgivable laziness. Yes ok it does cost money for the research and development to create a new title, maybe open a new studio to work on it etc. But that’s surely a given and companies should accept that video games are not just social fun but they’re a business and require investment to see a handsome return.
Unfortunately, some companies have gotten so big that they think they’re “more popular than The Beatles”. By establishing yourself as one of the leading names in video games it seems that companies feel they can ease off the accelerator now that they’re atop of the pedestal. As soon as I think of this subject I immediately think of 3 companies straight away: Activision, the aforementioned EA and Capcom."

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