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OXM - Halo 4 Spartan Ops - how 343 hopes to make television obsolete

OXM - Halo 4's Spartan Ops component isn't your average wodge of bolt-on DLC. Together with the web series Forward Unto Dawn, it's an attempt to claim the very notion of episodic entertainment for one of Microsoft's key franchises ahead of a widely predicted, industry-wide switch-over to the service revenue model, where the larger portion of revenue comes from all-year-round, iterative updates, rather than initial product sales.

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