Korean Games Companies Team up with K-pop Stars

HanCinema writes: A woman in a white wedding dress stands alone in darkness, military dog tags dangling from her neck. You can't see her face but her posture conveys a deep sadness.

This set the scene for the trailer promoting the new "Sudden Attack 2.0" online game from Nexon. Forums around the internet immediately lit up, with participants trying to guess who this mystery girl was.

As part of a teaser publicity campaign for the game, Nexon revealed that she was K-pop superstar Suzy from the group Miss A, releasing a follow-up trailer that showed her to be a gun-slinging, angel-winged beauty. Gamers, especially those in Asia, went wild for the new game.

After having seen this trailer, I started to see K-pop stars popping up in other video games too.

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