Canadian Online Gamers - "In 2009 2K Games released an unknown IP to the world, and that IP was Borderlands. It was a game that had been in development since 2007 and there were some major changes about a year prior to the games final release. I remember Wal-Mart here in Canada selling it on release day for $39.99, putting trepidation into gamers that it was being discounted as it wasn’t any good and there was fear it wouldn’t sell. Low and behold though the game was awesome and many people became addicted to hunting for loot on planet Pandora. With a mix of FPS and RPG elements, the game took off and became a surprise success."