90°
Submitted by fusible 736d ago | news

Microsoft acquires Halo 7, Halo 8 & Halo 9 domains via brand protection company

With all the Microsoft video game talk about Halo 4 that is scheduled to be released on November 6, 2012, Microsoft is looking to the future and working to protect its Halo brand online. This week, the company acquired several more domain names centering around its cash cow Halo, hinting that the franchise will be around for years to come. Through the internet brand protection company MarkMonitor, Microsoft has apparently acquired the domains halo7.net, halo7.org, halo8.org, halo9.net and halo9.org. (Halo, Microsoft, Xbox 360)

Alternative Sources
Hellsvacancy  +   736d ago
No 5 and 6?
iamnsuperman  +   736d ago
I assume they already have them considering at E3 the big reveal from Microsoft was to announce 3 Halo games at once (i.e a new trilogy)
crxss  +   736d ago
i think i'll be in my late 30s when halo 9 comes out... weird.
JAM_brz  +   736d ago
@crXss

Luck you.

I´ll be an ancient.
Zeixama  +   736d ago
Halo and Mass Effect Cross Mayhem.
Angainor7  +   736d ago
Awesome!!!!!!!!!!!!!!!!!!!!!
And people say Microsoft doesn't milk Halo.
Angainor7  +   736d ago
So you wanna tell me that Uncharted, Killzone, and God Of War will stop to the 3rd and will not have a 4th, 5th or 6th instalment...
darren_poolies  +   736d ago
To be fair, he didn't say that Sony don't milk Uncharted, Killzone and God Of War.
prototypeknuckles  +   736d ago
sony milks god of war, microsoft milks halo, nintendo milks mario, you cant deny it now evr fanboy is happy.
sikbeta  +   736d ago
To be fair:

Mario since 1986
Sonic since 1992
Halo since 2002
Ratchet & Clank since 2002

So, it's not something unusual.
ALLWRONG  +   736d ago
There are like 15 or 16 Ratchet and Clanks and about 16-20 SOCOM's.
Intentions  +   736d ago
As long as people (and the fanbase likes it) buy it they can make as many games they wish.

After all it is a business, would you stop if a game was a huge success?
otherZinc  +   736d ago
@Intentions,

Exactly, I'd be angry if McDonald's stopped making the Cheese Burger!

If other game makers had a Mario or Halo, they'd ride it as long as they could.

@sikbeta,
Only problem with your list, Ratchet & Clank is nowhere near the class of the other 3 game series.
nukeitall  +   736d ago
Why is it milking if there is strong demand for the game and every release is highly acclaimed?
Lvl_up_gamer  +   736d ago
MS and 343i have already said that there will be a new Halo trilogy starting with Halo 4.

I don't understand why people are so surprised that MS would register a domain for Halo 5 when Halo 4 is almost done and releasing in a couple months. Naturally they are going to start work on Halo 5 right after if they haven't already.

All you individuals who find such an issue with MS continuing a blockbuster franchise and registering the Halo 5 domain name before Halo 4 has been released....They are going to release a Halo 6 and register the domain before Halo 5 is released.

There now I saved you the surprise. Now you can go complain about some other insignificant issue elsewhere.
Kratoscar2008  +   736d ago
The cow hasnt give birth yet and MS already has plan on milking its breeds.
bubblebeam  +   736d ago
To be fair, they havn't made them yet. I think it is just future proofing.

Who knows, it might take them another 10 years to start working on a halo 7 (if they even plan on doing it, it might just be to stop people capitilizing on halo 6's success)>
Kratoscar2008  +   736d ago
Nothing wrong with exploiting Halo but MS relies only in this IP and GoW, we rarely see a new IP from them.
bubblebeam  +   735d ago
@Kratos

While I do agree they should make more new IP's (it's getting depressing at the moment), Halo has always maintained and incredible quality standard, and the universe (the Halo universe, that is) has enough meat to it that it could span many more games.

As long as they are quality, and they aren't made year after year.
nukeitall  +   736d ago
@Kratoscar2008:

If you weren't short sighted, you would see that buying the domains now would be far cheaper than buying them right before the release of the game if it ever releases.

Buying halo5.com now would be far more costly than let say 7 years ago when Halo 3 wasn't even released yet.
abzdine  +   736d ago
they forgot halo 10 11 12 13..
this is ridiculous. they must love milk at MS
Hayabusa 117  +   736d ago
I know. At some point someone's gona catch on and acquire the Halo 10 domain name before Microsoft.
BinaryMind  +   736d ago
Well, if Microsoft beats me there I can always have Halo 100.
nchizimbi  +   736d ago
Since 2005, we've had FOUR Halo games; Gears of War, THREE titles; Resistance, FIVE of them; Uncharted, FOUR of them; inFamous, TWO of them; Call of Duty, well lets not even go there (LOL). The point is that all these games we so much love to play are PRODUCTS, and the game companies will keep on creating/producing as many as they want despite what you and I think. WHY? Just because they can... it's their bread and butter.

We've no idea how many Halo, Gears, Uncharted, MGS, inFamous games will ever get made. But as gamers, we are always anticipating for the next announcements/releases.

More games then better for us "BUT" they shouldn't suck... each release should be worthy of our money and time.
#5.2 (Edited 736d ago ) | Agree(5) | Disagree(1) | Report | Reply
abzdine  +   736d ago
yeah but 9 ? are you serious ?
Dms2012  +   736d ago
And any new IP that comes out, if well received, will get further installments.
nchizimbi  +   736d ago
abzdine: "yeah but 9 ? are you serious ?"

(LOL) Halo is product, so they'll create/produce it as they see fit and how many gamers are voting with their wallets. Microsoft went to great lengths forming 343 Indusctries, the Halo Company to take over from Bungie Studios. This great length is them knowing the Xbox shouldn't have been a success without Halo. Halo led the success of Xbox. These two products (Xbox and Halo) will always co-exist.

What I seriously want from Microsoft's games division is them birthing other new game franchises,... them forming strong internal studios like what they've done with 343i... an area where Sony has done so well.
#5.3 (Edited 736d ago ) | Agree(2) | Disagree(2) | Report | Reply
Dms2012  +   736d ago
Even a spinoff or something would be cool, like a game from the Didact's perspective.
Lvl_up_gamer  +   736d ago
How is that ridiculous?

Have you been detached from gaming over the last 6 months?

MS and 343i already said that they are creating a new trilogy starting with Halo 4...so it only makes sense that they register a Halo 5 and 6 domain.

I guess common sense just isn't all that common.
JAM_brz  +   736d ago
That news supposes that we´ll have a "Xbox 1080"...
ApolloTheBoss  +   736d ago
No, just...NO.

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