SBG:
Last October, Activision released Skylanders: Spyro’s Adventure, a game that combined video games and collectibles in the form of small figures that unlocked additional playable characters within the game. The frenzy created by the availability of these additional figures led to blockbuster sales, with over 30 million Skylanders figures flying off the shelves by March. As supply slowly met demand, sales naturally slowed, but Activision has something planned to return gamers to that frenzied state: Skylanders Giants.
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