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Submitted by LewisDenby 980d ago | news

Assassin’s Creed 3 Director Compares Franchising to “Communism”

Assassin’s Creed 3 creative director Alex Hutchinson compares Ubisoft’s franchising philosophy with communism, reasoning that the bigger successes fund smaller experiments. (Assassin's Creed III, PC, PS3, Xbox 360)

DragonKnight  +   980d ago
In Soviet Russia; Creed Assassinates you.
pwneddemocrat  +   980d ago
Yea. create a game that costs $80-$100 million dollars while you could invest that money in trying for four new IP's.

I get it he has to defend his boss, but franchising only makes the company count on their biggest franchise, and mostly hire their most talented to work on that franchise.

While other games get little to no attention, or they get in the shadows of the marketing for the larger franchises.

I can see the reason if the franchise had one or two successes, but he's talking about Assassin's Creed which now have like a million spin-off and games, so i think the company got quite the money they needed to create a whole bunch of new games.

But, where are they?

Far Cry and Splinter Cell dont count as new games.
#2 (Edited 980d ago ) | Agree(1) | Disagree(0) | Report | Reply
v0rt3x  +   980d ago
haha how ironic...

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