WC writes: This is a question which is very, very important. A bad villain can really bring any game, or even book, film, or TV show down. If the player does not care about the villain, if they find them amusing rather than threatening, it can be a huge blow. So, I want to talk about what makes good villains tick. I could talk all day about this suject, but for sanity’s sake I have boiled it down to four key factors.