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Satoru Iwata Lays Out Three Factors That Led To Nintendo’s First-Ever Operating Loss

During an interview with The Independent, Nintendo president Satoru Iwata explained the factors that led to Nintendo’s first-ever operating loss, which was recorded earlier this year. The first reason, Iwata explains, is that Nintendo is preparing to launch a brand-new console – the Wii U. According to Iwata, it is normal to experience losses during a transition period.

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miyamoto1388d ago

I say it is impossible they didn't see these coming.

Jadedz1387d ago

$250 seemed a little excessive to me (although it came did come bundled with a 2 gig sd card, 2 gigs of flash of memory, pre-installed software, the ability to play NDS software, and a pack of AR cards).

mike1up1387d ago (Edited 1387d ago )

Why is Iwata giving so many interviews?

Don't get me wrong, clarification is always good, but Iwata is a CEO! He shouldn't be doing this. Get a "PR boy" like Reggie to say this stuff.

I am not trying to be negative, but these interviews just seem overly apologetic. Imo it shows signs of weakness.

Qrphe1387d ago

Probably a cultural thing I'd say. I'm pretty sure Iwata doesn't see it as a weakness and more of direct way of communicating with the community.

malypso1387d ago

Nintendo has recovered from this loss and will learn from its mistake. The goal is to find the sweet-spot, and I think that having two choices, the 3DS and the 3DSXL, will defiantly offset the loss. If they manage to price the Wii U at a decent enough price, ($249.99-$349.99) they will gain some decent momentum. They also know that software is a big factor in keeping the momentum going.

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