Kickstarter, OUYA, and Consoles: Let’s Cut Out the Middle Man

Independent game studios the world over have made great use of Kickstarter, the crowd-sourced investment platform that lets the general public contribute to various projects they’d like to see come to fruition. It’s a brilliant idea in the why-the-hell-didn’t-I-think-of -that mold; why go through the trouble of wooing fickle angel investors who might not understand your product when you can go directly to your intended audience? Tim Schaefer’s upcoming adventure game shot past its $400,000 funding goal in nine hours; that’s more than most of us will make in nine years. There’s even a campaign aiming to develop a brand new console, OUYA, which promises an unprecedented ease of development by making every console a development kit.

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