'The road less traveled' seems the mantra for Irvine, California-based Atlus USA. With an impressive catalog of obscure titles to its credit, Atlus is looked to by many North American gamers as a beacon of originality, having localized such titles and franchises as Odin Sphere, Persona, and Growlanser, among many others. But why does this company remain dedicated to games of such niche appeal? Unable to come up with a consensus, Joystiq marched upon Atlus USA itself, and spoke with some of the employees who didn't duck out of sight when they saw Joystiq coming, including editor Clayton S. Chan, PR and sales assistant manager Aram Jabbari, production director Bill Alexander, and QA lead Victor Gonzalez.
What did they have to say? Read the complete interview, including in-depth insight into the company's upcoming PS2 and Wii 'hardcore' dungeon crawler Baroque.