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Analysis: NPD Software Sales in 2007

Matt Matthews of Next-Gen.biz takes a close look at the US sales trends that helped define perhaps the best year in videogame.

The percent of sales dollars going to software decreased. However, given the 43% increase in overall sales, software sales in 2007 were exceptional – think of it as a slightly smaller slice of a much, much larger pie. Let's put it this way: the top 10 games in 2006 accounted for just over 15 million software units. In 2007, the top 10 games represented over 27 million software units.

Next-Gen.biz will dig into the software figures and pick out some interesting angles, and try to give an idea of just what set last year apart other than its amazing sales figures. Like:

Crossplatform Performance: 360 vs. PS3

Call of Duty 4 and Rock Band have sold to a higher proportion of Xbox 360 owners while Assassin's Creed and Guitar Hero III have sold to a larger percentage of PlayStation 3 owners.

However, if crossplatform software is selling modestly better on the PlayStation 3, there are two key factors which must temper that success:

The absolute (not relative) sales figures favor the Xbox 360, by far. For example, even though Assassin's Creed sold to a greater fraction of PlayStation 3 owners, it has sold just over 800,000 units on that system. By comparison, the Xbox 360 version made the top 10 software list for the year with 1.87 million copies – a difference of over 1 million units.

The Madden franchise may have weakened this year. Annual sales for the PlayStation 2 version were down from 2.8 million in 2006 to 1.9 million in 2007. Had the Xbox 360 version picked up the slack, it would have made the top 10 software for the year. Some of that may be explained by the PlayStation 3 and Wii versions splitting the market.

In 2006, the top 10 software chart breakdown: 5 games for PS2, 3 games for Xbox 360, 2 games for Nintendo DS.

In 2007, the top 10 software chart breakdown: 3 games for Xbox 360, 3 games for Wii, 3 games for PS2, and 1 game for Nintendo DS.

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Cyrus3653410d ago

An Interesting look at NPD sales in United States for 2007. Especially the PS3 vs. 360 comparison, but other sections as well, like madden sales going down overall, how the difference between 2007 from 2006 in overall top 10 sales, was PS2 decling, and Wii increasing.

shine13963410d ago

for finding the best analytical article thus far...

Cyrus3653410d ago

No prob, i'm sure someone would have found it, if it wasn't me anyways, but thxs :)

N4GayFanturds3410d ago

Just to see on paper that PS3 owners are buying more movies than games...(evidently).

wiizy3410d ago

the final score will be wii games sell more then both systems combine after 08

Cyrus3653410d ago

It might be that way, especially with the amount of consoles wii has sold.