Today's video game TV ads suck. Here are the 6 types of ads that need to go.
agree with the cut-scenes ones. go away now!
I'm actually rather fond of the second and sixth types, but they need to be done right to work. Most hated: Motion control trailers...
But he says, "I remember when TV ads for video games used to be good," No they weren't. I have been gaming since the 70s and most of the ads have been terrible.
I never like the Live Action ones...I mean it's trying to sell a game and they show no gameplay or cutscenes to show what the game is actually like.
Take the Skyrim one for example that was aired in the UK (don't know about the rest of the world), it was only long after the game came out they had a better, gameplay advert showing how awesome the game is.
Metro Last Light had a pretty interesting one.
Yeah just screw advertising because things sell without advertising on pure word of mouth...
by definition...Uncharted doesn't need to be in the first category.. and The "artsy" category only being filled up by one video game?..really?..stretch much?..(Gears is a franchise so it's ONE video game) and it was a great trailer.."artsy" or not..movies do it all the time when there's a fire fight going on..someone being tortured..or a town being swept away in a global catastrophic event and all you hear is classical music..so the fact that a video game has done this...(in apparently an obvious over saturation with just two video games) doesn't quantify it for the list.. the "pretty cut scenes" one isn't really worth mentioning..if you play videos..i dunno..at all?..you'll know what's capable on current consoles and computers.. this isn't the 90's where we didn't know any better and the lack of internet media had us wondering, what might be next?. motion controls.. what..you want them to sit down?..they're showing you that all you need is the move or kinect..no sitting down using a controller..if you have a better idea of getting that message out..please..impart your wisdom oh creator of original ideas.. and the two last one's haven't even been around long enough to be overused..wtf? a better idea for an article would've been "Ratings, why they don't matter to you"..or if you wanted to stick to the topic of overuses why not "Where has originality gone in video games?".. and at the end...really?..you need a trailer to renew your hope for the video game industry?..that's just ridiculous to the point of being insulting.
I myself enjoy all sorts of ads, from the live action ones to the artsy ones. I know the product beforehand, so I never really take the ads for what they are. I just like them for pure enjoyment and entertainment.
tv adds for videogames are forgetable right after watching them to short and confusing. best tv adds are the funny ones which hardly exist nowadays.
The old Sega ones were awesome like the cyber razor cut one!
This ad is perfect and has everything: http://www.youtube.com/watc...
I don't agree with the first 2. If a game is cinematic like UC3, why shouldn't it have a cinematic trailer? And all of that is gameplay. Same goes with Call of Duty. Atleast they're not pretending the game is something it isn't, they're using in-game footage and they end the trailer with a cliffhanger so people get excited about it. And the second one is fine if it actually makes sense. I remember Crysis 2 trailer with the photos, that was brilliant. But now everyone likes to make slow-mo piano music like depressing trailers. It gets annoying with it has no context at all. I agree with the other ones, but it's marketing. But the live action and the cutscenes ones really need to end, they're selling something that doesn't look like that.
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