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nDreams appoints director for new Brandplay division

22/01/2008

Mark Androvich of GamesIndustry.biz writes:

"nDreams has announced the appointment of Matt Willifer as a non-executive director to help with the formation of the company's Brandplay division.

Willifer, the head of planning at independent advertising and communications agency M&C Saatchi, will help advise on the formation and expansion of the new division that will focus exclusively "on creating innovative bespoke interactive entertainment for brands."

nDreams, formed in 2006 by former SCi/Eidos creative director Patrick O'Luanaigh, also announced that it has signed a deal with Sony Computer Entertainment Europe for an undisclosed project."

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Darkiewonder3561d ago

More games the better. Hope to get information in the upcoming months though. and not just talk :D