Usher's performance at Microsoft's E3 conference 'helped Sony', jokes Tretton

Drafting in Usher to perform during Microsoft's E3 press conference "helped Sony", SCEA chief Jack Tretton has jested.

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MariaHelFutura2102d ago

It definitly didn't do anything posistive for Microsoft. As good at they are at marketing, their E3 presentations have been nothing short of embrassing the last few E3s. The KKK rally was the worst...

Dante1122101d ago (Edited 2101d ago )

I'm not feeling MS's new direction as far as consoles go (casual main focus). I really wanted to see some new hardcore IPs at it's E3 conference.

Abash2101d ago

I was surprised that Usher's performance was even more embarrassing and awkward than Duffy's performance with Microsoft's failed Singstar rip-off "Lips".

Gaming1012101d ago

Jack Tretton - always the used car salesman of CEO's. His rational is that Usher is more of a "Sony artist". How exactly he figures I have no idea... noone thinks of Usher and then thinks Sony - we're not buying it Jack.

da_2pacalypse2101d ago

I'm just wondering why M$ thinks that wasting money on hiring Usher for a performance will at all help their conference :P

ABizzel12101d ago


Well seeing how Usher's record label is Jive, and how Jive is owned by Sony Music Group, I would say Usher is more of a Sony artist.

ShinMaster2101d ago (Edited 2101d ago )

Usher is under a label owned by Sony.
Jack Tretton said that helped them (hint: $$$). That was the joke.

AKS2101d ago


It was a joke that obviously went way over your head.

Anyway, Tretton's jovial, nervous, and self-effacing style makes him almost impossible to dislike in my view. He also produces some entertaining quotable material, like the infamous "surf and turf" comment from years ago. Even when they were struggling in the early years of the PS3 and he was doing a lot of damage control, I still thought he was amusing and enjoyable to listen to. He has always struck me as a guy who is difficult to dislike.

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Blacktric2101d ago (Edited 2101d ago )

"KKK rally"

LMFAO. Very well put.


I think she meant that silly Kinect reveal conference. The one which had Cirque De Soleil or whatever and where they made everyone to wear those silly white KKK robe like things. Come to think of it, doesn't Kinect have hard time recognizing dark skinned people? OMG!

Nimblest-Assassin2101d ago

What KKK rally... not sure if we are taking Klu Klux, or something less serious

NukaCola2101d ago


It's the white poncho event when they finally demoed and showed Kinect at E3. Everyone had to where white ponchos because the camera apparently at the time could not recognize dark skin tones.

nukeitall2101d ago

I thought the Cirque De Soleil was pretty cool. I got a chance to see it live in Vegas a while back, and it is quite breathtaking when you are there in person. There is a reason why the acts are famous.

Nimblest-Assassin2101d ago

usher-ed in a new era of gaming.... one of my favorite E3 2012 memes

1) I feel like a purple pikmin
3) Puppet master
4) Body is ready
5) Ushering
6)Imagine playing your game while sitting in the fridge

There where lots of lols and facepalms at E3

Moby-Royale2101d ago


There where!



TekoIie2101d ago

If you don't like south park something's wrong with you.... Or you have very sensitive or girly feelings:3

Slapshot822101d ago (Edited 2101d ago )

I'm sick of the E3 memes!

For those who haven't figured it out yet. Sony literally owns Usher, because he is signed under a Sony owned label (Jive). So, anyone that wen't out and purchased an Usher album because of his E3 performance during Microsoft's conference, well, that money will go straight to Sony, not Microsoft.

Thatguy-3102101d ago

They are basically stating how usher is a Sony branded artist. Don't assume Sony is saying that it was embarrassing having in the conference

2101d ago Replies(3)
kanetheking2101d ago

Gaming101, usher is signed to a label under sony's music division which makes him a sony artist.

GusBricker2101d ago (Edited 2101d ago )

How many Kinects have they sold?

I'd like me some of that embarrassment...of riches.

TekoIie2101d ago (Edited 2101d ago )

"It definitly didn't do anything posistive for Microsoft"

So what did it do to hinder their conference? Please someone explain what's so bad about this?

4mins of Usher/Dance Central > 15 mins of Wonderbook -_-

MariaHelFutura2101d ago

Nope, they were both bad. Cheer up little guy....

Blaze9292101d ago

speaking on Usher specifically, and that performance - am I the only one who thought it was terrible? From his voice to the dancing.

Coming from an Usher fan, I think he just needs to hang it up now. Ain't been the same since Confessions

NeXXXuS2101d ago (Edited 2101d ago )

Everyone knows that the KKK is the Kool Kidz Klub.

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360ICE2101d ago

Didn't anyone catch the joke that that dance game would "usher" in a new era of dance games? No one laughed at the presser. Poor host

DivineAssault 2101d ago

Microsoft fools ppl with shows & services to keep ppls attention off the fact they have no games.. Guns & aliens seem to satisfy many but they dont have anything to keep me as a customer.. Im only buying 2 consoles nx gen & it wont be one of theirs

ChunkyLover532101d ago (Edited 2101d ago )

To be fair Microsoft has brought a lot of quality exclusives to the table this generation. They have also had the bulk of the better third party support as well.

I honestly think Sony fanboys, not the true Sony fans, but rather the ugly, hate filled fanboys, all like the idea of having a lot of exclusives just so they can brag about it, they like the idea that their console has the most, but they don't go out and buy them. At the end of the day Sony and Microsoft have pretty much the same amount of AAA exclusives, Uncharted, God Of War, Killzone and Gran Turismo and Microsoft has Gears, Halo, Fable and Forza, now obviously both companies have more that those, but those are the big sellers.

As for guns and aliens, Resistance, Killzone and a few other Sony properties all feature both.

Also, I'll say that had a Microsoft executive made a smart ass comment about Wonderbook, that article would have been filled with all sorts of hate from the people here, just remember what goes around comes around.

IIC0mPLeXII2101d ago

I think you are missing titles like Ratchet and Clank, God of War, Little Big Planet, Jak and Daxter, Socom, Journey, Disgaea, and Heavy Rain. So which one of the aforementioned titles has any similarity to a Microsoft exclusive? Don't bring up Alan Wake it was dumbed down for 360.

dubt722101d ago

I'm not missing any of those, lol...

ChunkyLover532101d ago


I wasn't comparing titles for similarity, I was naming off the big sellers for each console maker. I also did mention God Of War, as for the others, we haven't even had a Jak game this generation and I wasn't a fan of Heavy Rain, as I've stated before, I think that is a very niche title and I've heard that some people love it, and some hated it.

I was basically mentioning how even though Sony has a lot of exclusives, the only ones that really push sales are the top ones, just like Microsoft's top guns. I'm not commenting on quality or anything like that, but I firmly believe a lot of Sony fanboys like the idea of exclusives, just so they can thump their chest and say "Our console has the most exclusives". Its obvious from lower sales, that the majority of people on PS3 like the same types of games as are on the Xbox 360, shooters and aliens ect...

DivineAssault 2101d ago

sony has games with aliens and guns but its only a small portion of them.. I buy game consoles for GAMES & they simply dont satisfy that need.. I prefer eastern developed games over western as well so thats why i like sony.. Microsoft may have other games that arent as widely known but they are heavily overshadowed by the gears n halo series.. Not interested in the slightest.. I enjoy sonys offerings A LOT more so im not buying the NXBOX or whatever it is.. Niether is japan

ShaunCameron2101d ago

@ DivineAssault

<I prefer eastern developed games over western as well so thats why i like sony..>

That's funny because this generation the PS3 hardly has much of those. I prefer Eastern-developed games too, but there is hardly anything Eastern about the PS3 or its library MGS4 aside.

BitbyDeath2101d ago

'Microsoft has brought a lot of quality exclusives to the table this generation'

'Microsoft has Gears, Halo, Fable and Forza'

Only one of those were brought this gen, I wouldn't call that a lot.

ChunkyLover532101d ago


Microsoft has brought a ton of games this generation, ignorant people only list off Forza, Fable, Gears and Halo.

Crackdown 1 and 2
Viva Pinata 1 and 2
Ninja Blade
Lost Odyssey
Blue Dragon
Ninety Nine Nights 1 and 2
The Last Remnant
Infinite Undiscovery
Alan Wake

And those are just some of the ones off the top of my head, of course there are a ton of decent to good XBLA and Kinect new IP's this generation as well.

The reason I didn't start listing them before is the same reason I didn't list the lesser Sony IP's, they didn't really sell.

My whole original point was that the exclusives that Sony has are irrelevant because most people aren't buying any of them but the big AAA games.

Honestly, the only PS3 games I buy that are exclusive are Uncharted, God Of War, Killzone and Gran Turismo. Nothing else has appealed to me that much, though I think I might have a few others laying around somewhere. So all the people that dog Microsoft for releasing the solid IP's that actually sell need to rethink that a bit, its nice that Sony wastes money on games, but it hurts them in the long run, because people aren't buying those titles.

This year is a great example of solid PS3 games that went unsold, Twisted Metal, Starhawk and Sorcery all sold really poorly, last year was much the same for anything not called Uncharted 3.

I'm not going to sit there and let people be ignorant on facts, both companies utilize their hit franchises and both have a ton of IP's that didn't exactly set the world on fire.

Shane Kim2101d ago


Do you own Sony shares or what? Who gives a f*** if their games aren't selling? You're putting the amount of Sony games as a bad thing. Believe it or not but some people like different things.

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StreetsofRage2101d ago (Edited 2101d ago )

What's wrong with everybody on here? Microsoft has no games? Please tell me what games the ps3 has this year? Last time I turned on my ps3 was last year. Games I bought this year...

Lollipop Chainsaw
Tom Clancy's Future Soldier
The Witcher's 2
Max Payne 3
Sniper Elite v2
Prototype 2
Ninja Gaiden 3

All these games I bought on my 360. Where are all these fantastic Sony exclusives you are talking about? You talking about last year, right? Please tell me if something is coming out this year because I sure don't know.

I love my exclusives on my ps3 but saying Microsoft has no games is plain stupid when the ps3 has nothing in 2012.

pwnmaster30002101d ago

Well right now twisted metal, mlb, starhawk, sorcery, yakuza, and journey are out.
idk if you like them but some people in the world probably think.there fantastic.

I dont go with review or sales.
ex. I thought dead island was a fantastic game and put lots of hours into it, even though the reviews were bad.

cyclonus0072101d ago

With the exception of Witcher 2, all of those games are also on PS3. Combine that with the many PS3 exclusives and that is why people say MS has no games.

dubt722101d ago

Having no games and having very few aaa exclusives are very different. Who cares who makes the games if you enjoy them and don't feel like you're missing out in any way?

ShAkKa2101d ago

Wow I wish I could play those fantastic games on PS3, oh wait...

Imalwaysright2101d ago

Those arent MS games. None of them is. Halo 4 and Forza Horizon are the only MS games this year wich is pathetic.

jessupj2101d ago (Edited 2101d ago )

"I love my exclusives on my ps3 but saying Microsoft has no games is plain stupid when the ps3 has nothing in 2012."

Oh the irony. You say it's "plain stupid" to say microsoft has no games, then you continue to say "ps3 has nothing in 2012"

The 360 has 2 big hitters coming out this year, the ps3 has a lot more then that but I'm not going to bother wasting my time making a list.

See why it was so ironic that you called people stupid for saying MS has no games?

Like I said before, you obviously don't like great games so just give your ps3 to someone that will actually appreciate it.

chobit_A5HL3Y2101d ago

fail. witcher 2 is the only game on your fail list that isn't on ps3 as well lolz and mebe you'd know of more ps3 games if you took off your ms panties~ TRY HARDER!!! :D

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RememberThe3572101d ago

Hahaha Usher's a Sony artist?! Who would have known! Oh man thats good.

2101d ago
godofboobees2101d ago

Dance central is a fun game but when its focused on at an event this big its hard not to say their conference was a fail.