Xbox 360 Drives the Video Game Console Industry in 2007: NPD data released today confirms consumers spent more dollars on Xbox 360 in 2007, with more than $13.7 billion in total consumer spending. Xbox 360 won 2007 with $4.8 billion in total consumer spend compared to Wii with $3.5 billion and PlayStation 3 with $2.2 billion. This wraps up a historic year, with NPD reporting consumers have spent nearly 45 percent of total industry figures on Xbox 360.
Here is a quick snapshot of what is driving revenue for Xbox 360, based on the latest reports from NPD and Microsoft data:
· XBOX 360 WIDENS THE GAP OVER PS3 WITH CONSOLE SALES: According to NPD, Xbox 360 sold 1.3 million consoles in December alone, and has steadily widened the gap between Sony's PlayStation 3 console sales. In December, NPD stated that Sony sold 798,000 PS3 hardware units. Since PS3's launch in November 2006, Xbox 360 has outsold PS3 by nearly 2:1 on average, bringing a total U.S. Xbox 360 install base of 9.2 million consoles, compared to and installed base of 7.4 million Wii consoles and 3.3 million PS3 consoles.