Rare: We've been battling against the Xbox demographic

Rare was acquired by Microsoft back in 2002 and has been at the heart of the platform holder's internal development, but only now, with the upcoming launch of Natal, does the developer feel it and Microsoft are on the same page.

Speaking to VideoGamer.com about Natal prior to gamescom, Rare design director George Andreas explained just why the motion sensing technology is such a big deal.