Atari founder Nolan Bushnell talked how Microsoft screwed up with their Xbox One reveal, in his opinion.
Microsoft has announced the Microsoft Rewards app on Xbox will be discontinued in April and has confirmed that weekly streaks will also be coming to an end.
While managing the games department at Lagoon Amusement Park in the 60s, a young college student named Nolan Bushnell had an idea. Instead of managing and maintaining other vendor’s games, why not start a company and produce his own?
It feels like the video game console is at a crossroads. With Xbox Series X and S floundering in the ‘console war’, Sony suggesting PlayStation 5 is approaching the second half of its life after missing sales targets, and uncertainty around the release of the Nintendo Switch 2, there is growing concern that the traditional video game console business could be under threat.
It's obvious that MS is leaving the console biz. MS may have tons of money, but that doesn't mean they want to keep losing money on the gaming division to prove a point. Thanks Phil
Good article and this is not a duplicate. The link that @Maximus Prime shared is just a small portion of the full interview. This post is the full interview.
Times are changing quick, the same ol way the industry been is changing. Where people play is changing.
“What I think Phil is doing is setting up some smoke signals that we're thinking very differently”
I’m surprised how slowly Microsoft is moving toward Xbox as a software platform. They usually don’t care so much about upsetting their customers with unpopular changes like they do with every other version of Windows.
This "console market hasn't grown narrative " is overblown. The market has grown just not as fast as say smartphones. But so what? There is still money to be made in the business and just because Microsoft has failed doesn't mean the entire industry is facing sudden collapse. Gaming will be fine, every industry has to go through periods of restructuring. AAA games are made becuase its what attracts gamers the most and is where they spend the most money. (Demand/supply) Microsoft abandoning hardware should have happened years ago, they clearly lost interest at a base level in producing games and/or paying 3rd parties to back during the tail end of the 360 generation. Tired of hearing about the future of gaming, just make great games and/or invest in one's made by other to attract people to your platform.
Yes they did. But it wasn't simply happenstance, it was arrogance mixed with overconfidence, and the insatiable lust to rip more monies from the already overspent gamer.
It backfired. It had to. Microsoft's vision for gaming is dismal, disappointing and saddening.
Thank goodness for Sony who had the balls to stay away from DRM,and the blocking of used games. It's the only reason MS backpedaled.
I think Don Mattrick Screwed the Xbox one, When he first took the job he stated that he wants to make the gaming industry digital. Glad that he is gone and now hopefully the xbox one will stay on te right track since they have come back on track after the 180 but the kinect and price is an issue still to be fixed.
They just did not show enough games. If they would have extended the one hour reveal and showed games and all the other functionalities it would have gone much better.
Nolan Bushnell - Master of the obvious