370°

The Man Behind the PS4: Mark Cerny

Mark Cerny. The man's name may not resonate in certain portions of social circles, but the name most presumably resonates in the lion's share of other social circles. Predominantly ones involving the video games industry. HEY! You're not sensational enough to know the man -- don't take it personal now! Because he most likely knows you -- yes; and your more clandestine gaming habits, just like your wife does. Don't let his boy-ish charms fool you however.

So with all this hoopla and hyperbole surrounding the PS4 prior to its announcement, how could Sony address the tone, and come out swinging like George Foreman did in his historical bout against Joe Fraizer, to contrast? Well, for starters by placing the PlayStation 4's development in the not-too-shabby and capable hands of a "Modern-day Da Vinci." Ahem -- MARK CERNY. The night was January 22, 1973; Joe Fraizer was stunned -- dazed, and in a wavering state of consciousness. George Foreman was just a spry, young-buck; and he was e...

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coupdegracecdg.com
Blacktric3990d ago (Edited 3990d ago )

Savior of the next generation.

-As a developer, helping Sony to make PS4 a lot more developer friendly.

-Being a bridge between 3rd party developers, including indies, and Sony itself.

-Dat smile and hairstyle.

Jesus christ, he's like the perfect husbando.

maxgamehard3990d ago (Edited 3990d ago )

@@Blacktric

http://cdn.memegenerator.ne...

OT:I bet that Sony will have the best conference at this E3.

Enemy3990d ago

This man has worked on the original Crash Bandicoot, Sonic the Hedgehog, original Jak & Daxter, original Spyro, Ratchet & Clank franchise, Uncharted franchise, Resistance franchise, God of War 3, Killzone 3.

All that legendary status and he's directing Knack, holy hell!

raytraceme3990d ago

This guy knows what he is talking about and doing. I am not a genius but he is extremely good at explaining things and he did an amazing job at describing the amazing ps4 architecture.

OTH MS guys like the ones from the major nelson stream yesterday were clueless, speaking scripted lines, and had almost no passion.

miyamoto3989d ago (Edited 3989d ago )

like i said before , Mark and his PS4 will save gaming as we know it for East and West quote me on this.

+ Show (2) more repliesLast reply 3989d ago
showtimefolks3990d ago (Edited 3990d ago )

when he was speaking it was like i couldn't move my eyes away from the screen lol, he talks with such a gentle voice

as a developer himself of some of the biggest/best Ip's, i think he will help sony a lot in the long run. He understands what the frustrations are in developer community about sony/playstation brand and will do his best to work on things

i am expecting this to be the best E3 from sony till date

NumOnePS3FanBoy3990d ago

I have spread this gif, although not created by me; all props go to the creator, across n4g, kotaku, engadget and other sites, after seeing it over at playstationlifestyle.net, in the hopes that someone will answer my hopes to recreate this gif by adding a little bit to it. So spread the word of what follows: To photoshoppers out there please recreate the gif posted by xHeavYx to include the same E3 intro, after the intro introduce the ironman 3 scene in which Tony Stark calls his suits for back up. Photo shop the heads of all of sony's great ceo's along with mr. cerny and especially the father of playstation, Ken Kutaragi in the middle when the suits are all hovering. After that include the same descending scene but photoshopping 7 suits descending. Feel free to shop their heads in their if you want. Finally, when on stage include Ken kutaragi clapping while the other suits are behind him with the head shopped. THIS NEEDS TO BE DONE PRIOR TO E3. Please do it.

Fergusonxplainsall3990d ago

Mark Cerny is da man!

Can't wait to play knack and destroy goblins as a huge beast of machinery.

PopRocks3593990d ago

The PS4 is definitely a good step for Sony in this day and age. This man has a great track record and a promising future if he's the mastermind behind that console.

Foxhound9223990d ago

Does anyone get reminded of Jim Carrey when seeing this guy? Cool dude nonetheless

benzopil3990d ago

Marc, save next generation please.

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120°

Sony Could Increase Your Game's Difficulty If It Sees You Complain About It

Sony has recently published a new patent that wants to dynamically handle the games' difficulty and gameplay based on the player's emotions.

jznrpg10h ago

This is something I might use. Sometimes I play some good games but they don’t have difficulty option and are a little too easy.

Profchaos10h ago

Souls games will be like that players struggling make it harder

PassNextquestion9h ago(Edited 9h ago)

I think if used correctly it could work well

jambola5h ago

cool idea
cool idea for horror games especially
the way it's explained here sounds like it could never be forced hopefully, so that's ok with me

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280°

Sony Taps Bungie's Head of Revenue to Lead Live-Service Games

Sony has recruited Bungie's head of revenue Jaremy Rich to head up its live-service gaming division, Rich has announced on social media.

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techraptor.net
ChasterMies20d ago

Please do not put Destiny’s monetization into Sony’s first party games. The monetization is what’s driving players away from Destiny.

just_looken20d ago

The new temp boss is the sony cfo bean counter so i can see this being a thing get every penny.

Cacabunga20d ago

PlayStation officially losing it.. fans will never support gaas games

just_looken20d ago

@car

The new boss did a interview in japan he wants to tap into the mobile market like nintendio so he give 0 fucks about gamers/fans

https://www.pushsquare.com/...

Redemption-6420d ago

@Cacabunga
You only speak for you and those who think like you, but most fans will support what they want. Playstation and PC fans are literally supporting Helldivers 2 and that is a gaas. Maybe you wouldn't, but many more would if they like it.

Huey_My_D_Long20d ago

@Redemption-64
Look, Im not making any judgement calls about this guy, but I will say that Helldivers 2 GaaS model is unique to Helldivers, and legit the only other game I can think of thats similiar was the Avengers game except HD2 pass is still better.
The fact that you can earn in game currency in a way that doesnt make you feel like you have to grind forever, as well you being able work on that pass that you bought...on your own time without a time limit...that right there is fucking huge to me, and I can't name any game other than avengers that avoided trapping players with FOMO logic...I think GaaS on HD2 shouldn't be compared to the rest of the industry...it should be copied.

Einhander197220d ago

Cacabunga

Helldivers 2...

Redemption-64

In Europe it's a 60 40 split favoring PC.
In the US its a 60 40 split favoring PS5.

So PlayStation owners supported the game just fine, it's not getting carried by PC or anything like that.

FinalFantasyFanatic20d ago

@just_looken,
I'm perfectly fine with the way Nintendo entered the mobile market, I never touched their mobile games, meanwhile, the console/handheld stayed the way it is. As for being a bean counter, he's probably going to reel in these massive budgets that Sony's studios have had lately, I haven't played Spiderman 2, but I cannot see how they almost tripled the budget for that game.

@Redemption-64,
That's an exception to the rule, I'm expecting a lot of these GAAS games from Sony to fail, to be fair, they only need a few to succeed, but I would have preferred that they put more of their resources into other types of games.

+ Show (3) more repliesLast reply 20d ago
DivineHand12520d ago

True their monetization is driving players away and at the same time, their decision to chop out content and convoluted systems is keeping new players away from the game.

Joe91320d ago

I don't think that will happen based on how things worked out at Naughty Dog now that we know what we do, seems they had the option to fully commit to live service games or stay making single player experences so they gave up on their live service game. We are not sure how things came about with Bend making a live service game but I hope that was not a forced situation. Sony doesnt seem like they are forcing studios to switch up but we will see, Sony's bread and butter is single player games it is how they dominated the console market.

Obscure_Observer20d ago

Yeah, I though Sony learned something from all their failures in the LS segment under Bungie´s disastrous leadership and supervision which led to games been cancelled, studios closed and all the people laid off.

Looks like Bungie still plays a major role in Sony´s LS initiative and Sony is not backtracking on their GaaS plans.

S2Killinit20d ago (Edited 20d ago )

Are we forgetting that Destiny is also a highly successful franchise? I feel like that definitely deserves mention here.

Besides, there is no reason why a person cant learn from past experiences.

Joe91319d ago

I agree, people act as if Destiny flopped when it came out lol it took 9 to 10 years for the numbers to fall yet people are still playing it add the success of Helldivers 2 no wonder Sony is going forward down this path.

S2Killinit19d ago

Personally, I see no problem with Sony also having service games as long as they make good ones, and more importantly they deliver the AAA story driven games that they are known for. So yeah, I agree 100% with you.

+ Show (2) more repliesLast reply 19d ago
Christopher20d ago

I mean, this person made some pretty bad decisions at Bungie. I hope they've learned from them because I definitely don't see those type of ideas as good for PlaySation in general.

CrimsonWing6919d ago (Edited 19d ago )

Honestly, what’s to learn from? How to make people happily continuously dump money into a single game over its life-time? Buy season passes continuously for several years with a smile on our faces?

GaaS is a design decision that is everything wrong with this industry. The fact that Helldivers 2 did so well and people defend the monetization because it was $40 and is a fun game, scares the sh*t out of me to see that the door is open and all shift will probably be to replicate that in future games. We already know the ROI for traditional game dev cost isn’t doing it for them.

I thought with Jimbo leaving we’d see a change for the better… I’m not so sure now.

S2Killinit19d ago

Service games are being offered by everyone. Sony cannot afford to only create single player AAA games. No one can. They already said they will be doing both.

Abnor_Mal20d ago (Edited 20d ago )

Ps5 gamers in 2023 seemed to play more live service types of games, so regardless to how people feel about them, numbers don’t lie and Sony is going where the money is. I mean look at the excitement around Helldivers2, people are showing that they want live service games.

Christopher20d ago

They play long-time existing live service games like CoD, Fortnite, Apex Legends, Destiny 2, and the like. Mass majority of new live service games are considered failures and aren't moving gamers away from older games.

just_looken20d ago

Yep the huge issue with live service is they need paid players along with a reason to play them.

You forgot mobile market that also taps into that player base as well as the eve online style games there is only a certain amount of krakens/whales blind supporters compared to the amount of live service games we have its not sustainable math wise.

700 restaurants making food for every seat for 1000-3000 eaters just does not work out

Einhander197220d ago (Edited 20d ago )

Christopher

I am not a big live service fan and literally own zero of the games you listed, but that is not true, unless you call games that aren't the top games to be failures.

There are tons of live service games that are profitable.

Games don't have to be the biggest game ever they just need to make more than they cost.

I challenge you to show professionally prepared data that shows that more live service games fail than make enough to keep going.

Because all the data that I have seen shows that live service is less of a gamble than making a big AAA budget game which needs to survive off retail sales.

FinalFantasyFanatic20d ago

I sometimes wonder if we're at saturation point, where it's hard for a new game to join those ranks unless it's particularly exceptional, people only have so much time and money to devote to these types of games.

romulus2320d ago

Correction, they have no issue playing good live service games

shinoff218320d ago

Lol it's not even a quarter of the ps5s sold. Helldivers may have been a hit but let's not say most are enjoying it because truth is most(the real most ) don't care about it.

S2Killinit19d ago (Edited 19d ago )

I play what is fun. If a live service game is good I’ll play it as long as its not a money scheme which Helldivers is not.

And Im a single player gamer.

mastershredder20d ago

How do you kill a franchise that already been killed?
Destiny’s grind, cash-in-on-playbass-cha-Ching, and pop-culture-insertion mainstream-me-too bs totally killed any rep Bungie had. Sony/Bungie, if you are doing this to ward-off players, it’s already working.

crazyCoconuts20d ago

Headline truncated:
"... off a cliff"

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80°

Sony May Soon Let You Decide How Much NPCs Talk In Games

Sony has patented to add multiple dialogue modes to let players switch between how many conversations with NPCs they want in the game.

blackblades26d ago

Sony is like the only ones outta the 3 that has atuff like like this pop up changing thing in ways.

just_looken26d ago

Sony in the past has always been first at bat with new ideas/tech but in the end never fully use it or just toss it away.

blackblades26d ago

I think they did use some but yeah most usually never happened but at least they thought about it. Sony seeks things like this and other, Nintendo seek different ways of playing going by there different controler designs and console designs.

just_looken26d ago (Edited 26d ago )

some of the other stuff sony want's/owns never used
https://gamerant.com/sony-p...
https://gamerant.com/sony-p...
https://www.eurogamer.net/s...
https://metro.co.uk/2023/03...
https://decrypt.co/114754/s...

monitor/adjust game difficultly as you play
https://www.techradar.com/g...

Sony nfts
https://www.theblock.co/pos...

Pay ai to play the game for you
https://thebusinessofesport...

Oh all the above last 12 months

I just imagine a evil scientist with test subjects when it comes down to sony recent patent reports.

Kaii26d ago

Will we get dialogue options that won't spoil puzzles in a matter of seconds? :p