GI - Xavier Poix, head of Ubisoft France Studios, talks next-gen, building brands, and the fate of Wii U.
Behind XDefiant's toxic work culture, crunch, delays, and a group of directors and managers internally referred to as 'The Boys Club'.
Skull and Bones surprises with second-highest player engagement in Ubisoft's history, marking an unexpected success story.
Funny how all the clickhate was trying to spin that it was "struggling" to reach these very numbers.
Over 700 Ubisoft staff in France strike due to failed salary talks, highlighting a major dispute over fair compensation.
Ubisoft is eroding from within. They used to be such a great publisher, but their hubris, greed, ignorance, and willingness to embrace crappy business practices such as intentionally releasing broken games with a "patch it later" mentality just so they can garner Black Friday sales, their in-game cash shops to sell you virtual junk, over priced collectors editions where their price increases but their quality remains the same, giant open bland land masses to explore packed with copy & paste boring filler side quests designed to waste your time with menial tasks.
And let's not forget their employees constantly getting pissed at the executives treating them like crap, which has been an on-going problem for years. Yeah, Ubisoft had rightfully earned their title of Ubi-junk.
What a shame.
Couldn't happened to a more deserving company. Here's to a AAAA Strike for all those well deserved AAAA Salaries.
🖕 Choke on it U-beSawft.
The industry is hitting some issues I'm seeing games not selling as well, Sony projections are down, games cost way too much to make and are not hitting return on investment, and now employees demanding to be paid more.
It reminds me of the movie industry. The cost to make movies aren't making their money back yet you have everyone demanding to be paid more. The things that needs to change are cost of development including employee/contractor wages, and I'd even say to lower the MSRP on games. I know they are trying like hell to monetize games to bring in recurring revenue like mobile games, but that's not the answer. The onus is on the industry to correct this and I think the way to do it is cutting back on costs.
I don't see how employees can demand to be paid more when sh*t like Skull and Bones isn't bringing back money and god knows how much they spent on the development of that game. I think I remember seeing that after Black Flag or when Sea of Thieves was announced.
Hopefully, developers do take full advantage if the hardware and bring us some stunning, compelling games.
He mentions 4k. How on earth will a game made in 4k look? I can only imagine that it will blow people away. It will usher in a new level of immersion.
Beautiful doesn't necessarily mean realistic though. Not all games have to be high fidelity renderings of reality.
Sure. Just remember that beauty != fidelity.
I think its going to get to a point where is it even necessary to have THAT much detail? For example, render every hair on a fly, or every line in the game separate. Certain stuff you wont notice unless you are specifically looking for it.
you mean , for more repetitive games