1110°

Sony is already advertising the PlayStation 4 in Champions League

PlayStation is one of the biggest sponsors of the UEFA Champions League. So we regularly see PlayStation 3 and PS Vita logos during the games. Today however, there was something else in place of the usual logos that we always get to see during the games.

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THC CELL4081d ago

So much for ms rant bwhaha the UK knows now eh

BanBrother4081d ago

Haha it's as if they did this on purpose lol. MS said people in the UK wouldn't know about it on the 20th, so they do this on the 19th.

Can't wait. This is going to be absolutely huge. Soccer is much, much bigger than American football. The advertising will be seen by many, many millions.

Reverent4081d ago

I would say that it will be seen by much more than just millions. Not only is Europe bigger than the US, soccer is the most famous sport world wide. I'm sure people will be tuning in from places outside of Europe also. The internet is wonderful isn't it?

Reverent4081d ago

Missed my edit chance, but also, I think it's funny that Sony's slogan for the event is "Be the first to know" when in reality, nearly everyone will know lol.

user39158004081d ago

@ reverent Yes europe is bigger than USA, and every other continent if you want to add that, Africa, australia, russia. europe, asia, south america, lol and the rest of north america. With that said USA its the major Gaming business n the world, the entire Europe combined sales less than USA fact, top 9 sales countries in the world sale less then usa. Europe population 733 million vs USA 331 MILLION AND GUESS WHAT USA outsales them lol... With that in mind mr. troll soccer is not even in the top 20 sales in any genereation of console, so to me soccer its relevant to thse that wants attention.

PS4 WELL BE JUST ANOTHER OVERHYPED CONSOLE WITH THE LACK OF PROOF, IT ALWAYS BEEN THAT WAY.

shivvy244081d ago

yea soccer is definately worldwide , its extremely popular in europe and its starting to get attention in australia

seedaripper19734081d ago

It's called 'football' you fucking clueless yanks (yep that's right, it's played with your feet...NOT your fucking hands) soccer my arse.

Baka-akaB4081d ago (Edited 4081d ago )

" soccer is not even in the top 20 sales in any genereation of console, so to me soccer its relevant to thse that wants attention. "

I'm not so sure you're making any sense here . Fifa on its own boast over 100 millions sold games .

The last two fifa sold each 10 millions over less than 12 months and fifa have been almost every year one of the top selling games all year long .

With it's regular release schedule and constant yearly sales rangeing from 4 millions to 10 millions , i dont see how you can claim it wouldnt crack a top 20 sales in any generation of consoles . It is actually 5th or 6th among game franchises and beating stuff like madden or anything NBA . Besides japanese franchises such as Mario and pokemon ... pretty much only gta , the sims and tetris beats fifa .

NewMonday4081d ago (Edited 4081d ago )

the Champions League is big in Europe and also watched by millions in the rest of the world.

it's like the NFL finals for the rest of planet Earth

Kornholic4081d ago

I hate it that American "football" is called football. It's handegg! The European version is football, because you actually kick a ball with your feet.

Red_Orange_Juice4081d ago (Edited 4081d ago )

first of all Champions League is most watched club sports competition in the world, with it's final surpassing Super Bowl

second, Sony/Playstation brand was always there during CL games, it clever they advertise the date

nunley334080d ago

Soccer is popular in europe largely because that's all there is there. Soccer will never be big in america because its too european and we have to many other sports and other things to choose from. One would think with it should be more popular in america with that kiddy soccer craze and soccer mom phenomenon in the 90's. Playing soccer isn't seen as very manly at all here and consider american football the real football. It's cultural is why largely for the short answer.

Red_Orange_Juice4080d ago

@^

wanna play something real? how about rugby?

+ Show (8) more repliesLast reply 4080d ago
shutUpAndTakeMyMoney4081d ago (Edited 4081d ago )

Yup! Day mad as hell.

http://stream1.gifsoup.com/...

Seems the ex halo/gears/google chrome marketing team is doing great!

007Bond4081d ago

UPDATE: NOT PS4 YOU HAVE FAILED

classic2004081d ago

LOL the whole European continent is ready!!! HAHA

NewMonday4081d ago

funny thing is that they may get the PS4 last

KingKevo4080d ago

@newmonday: *'sad' if you're European like me :( I'm afraid we'll probably get it early next year.

stage884081d ago

That is so awesome!

2013 is the Year Of The PlayStation.

GribbleGrunger4081d ago

It's a good job they advertised in this match. Otherwise no one in the UK would have known it was happening ...

Upbeat4081d ago

We do have the internet you know.

Blackdeath_6634081d ago (Edited 4081d ago )

sony has always been advertising in football matches particularly European matches. sony has sent everyone an email about the event i think pretty much everyone knows by now as well as a good percentage of laymen/uninformed. also i'm sure even if people don't turn up the event will be widely reported on by the bbc and other news sources. on a side note, the ad during the match was the only cheerful thing about another miserable day for Arsenal not often you say that about advertisements.

MakiSaad24081d ago

I'm from the UK and my knowledge about Playstation is far beyond yours, And stop acting like the UK is in Mars or something.

Energy-HL4081d ago

Im pretty sure that this guy was joking

GribbleGrunger4080d ago

LOL. You lot are so slow (but one).

Remember MS saying that people in the UK wouldn't know about the PS4 announcement? Come on lads! Catch up :)

andibandit4080d ago

In this match???

Sony has been advertising in like every Champions League game for as long as i can remember

Denethor_II4080d ago

I with you Gribble.
Don't get sucked into the football vs American football debate going on at the top lol.

KingKevo4080d ago (Edited 4080d ago )

@GribbleGrunger: Well, Sony is an official sponsor of the UEFA Champions League anyway, so it was just a logical step to advertise it there, just like they did advertise the Vita last year.

+ Show (5) more repliesLast reply 4080d ago
Mr Pumblechook4081d ago

I think MS were mistaken about non-gamers not knowing, judging by mainstream press coverage the whole of the UK is anticipating this. FOOTBALL is the sport of the UK & Europe. Regular people will be talking about this.

But will the new PlayStation justify the hype?

user39158004081d ago

last time I checked UK was in europe, but what can any one expect from trolls, they dont know any better.

Software_Lover4081d ago

................... Some of you have to be the most thick headed people I have ever come across.

stage884081d ago

Just because the xbox 360 is getting no attention.
Stop throwing your toys out of the pram.

zeddy4081d ago (Edited 4081d ago )

im a playstation fan and i didnt even notice the ads. much interested in seeing arsenal getting fraped.

torchic4081d ago

it was the only bright side to last night :(

no but how could you have missed it?

the entire electronic advertising board around the pitch was illuminated in this unmissable electric blue, with white, bold letters. it was extremely unmissable.

shivvy244081d ago

tommorow is the second coming of Christ

Silly gameAr4081d ago

....no. But, hopefully a game console that many people are waiting to see will be shown. May not be the second coming of Christ but I'm still pretty excited about it ;).

xursz4081d ago

No, more likely the fourth coming of PlayStation. With all due respect to my religous brethren, this will be better.

Old McGroin4080d ago

"tommorow is the second coming of Christ"

I'd say even Jesus is on the edge of his seat for tonight's announcements!

GanjaMan4080d ago

what are you on about? its not just uk viewers, the whole world watches football except for the dumb yanks, you do understand the world cup was watched by over 2 billion people now compare that to the record viewing figurs of superboal at only 111mil hahahaha

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Prodigy-X4081d ago

Their new marketing is doing better than the last.

NBT914081d ago

Lol I swear they advertised this even more than they advertised the PS3.
Christ, I am sooo hyped now. Good times!

JoGam4081d ago

OMG yes. Sony needs to hit up news and all networks . When PS2 was launch is was like the second coming of christ. Sony needs to do that again.

rainslacker4081d ago

Their marketing has been on fire lately. It's like the old PS1 and early PS2 days. I'm really impressed with the quick turnaround they made in this regard, and hope they can maintain it for the long term.

perdie4081d ago (Edited 4081d ago )

that's what she said....

Enemy4081d ago

Nope. Microsoft rep here.

MasterCornholio4080d ago

My hands are ready because I don't play yoga games.

Waggle waggle

Motorola RAZR i

Commandar_Shepard4081d ago

SEARCH FOR GT6 AND KILLZONE 4 ADS!!!!!!!!!!!!!!

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70°

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190°

Bethesda Needs to Reduce the Gaps Between New Fallout and Elder Scrolls Releases

Waiting a decade for new instalments in franchises as massive as Fallout and Elder Scrolls feels like a waste.

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-Foxtrot13h ago

Microsoft have Obsidian but I feel it's Bethesda who just don't want to play ball as they've always said they want to do it themselves.

Once MS bought Zenimax in 2020 they should have put the Outer Worlds 2 on the back burner, allow Bethesda to finish off its own Space RPG with Starfield (despite totally different tone why have two in your first party portfolio with two developers who's gameplay is a tad similar) and got Obsidian for one of their projects to make a spiritual successor to New Vegas.

When the Elder Scrolls VI is finished Bethesda can then onto the main numbered Fallout 5 themselves.

The Outer Worlds 2 started development in 2019 so putting it on the back burner wouldn't have been the end of the world, they'd have always come back to it once Fallout was done and it would have been nicely spaced out from Starfields release once they had most likely stopped supporting it and all the expansions were released.

If they did this back in 2020 when they bought Zenimax and the game had a good, steady 4 - 5 years development, you might have seen it release in 2025.

We are literally going to be waiting until 2030 at the very earliest for Fallout 5 and all they seem bothered about is pushing Fallout 76.

RaidenBlack11h ago(Edited 11h ago)

Its not just only Todd not playing ball.
Obsidian have made a name for themselves in delivering stellar RPGs, but most famous once have always been sequels/spin-offs to borrowed IPs like KOTOR 2, Neverwinter Nights 2, Fallout: New Vegas, Stick of Truth etc.
Obsidian wants to invest more in their own original IPs like Outer Worlds or Pillars of Eternity with Avowed.
Similar to what Bluepoint & inXile wants to do or Kojima is doing (i.e not involving anymore in Konami's IPs).
So yea, even if New Vegas has the most votes from 3D Fallout fans, Obsidian just wants to do their own thing, like any aspiring dev studio and MS is likely currently respecting that.
But a future Fallout game from Obsidian will surely happen. Founder Feargus Urquhart has already stated an year ago that they're eager to make a new Fallout game with Bethesda, New Vegas 2 or otherwise. Urquhart was the director of the very first 1995's Fallout game after all.
And don't forget Brian Fargo and his studio inXile, as Brian Fargo was the director of Fallout's 1988 predecessor: Wasteland

KyRo7h ago(Edited 7h ago)

Obsidian should take over the FO IP. They're do far better with it than Bethesda who hasn't made a great game for almost 15 years

RaidenBlack1h ago(Edited 1h ago)

@KyRo
So, by 15 years, you mean Fallout 3 was the last great game Bethesda made?
You don't consider Skyrim a good game, which came out 13 years ago?
I'd consider Fallout 4 a pretty decent game as well. It's Story & RPG elements were a bit downgrade from New Vegas but the exploration and shooting on the other hand, were upgrades.
FO76 was disappointing and Starfield could've been better at launch I'll agree.

Duke197h ago(Edited 7h ago)

I disagree. Part of these games is the support for the mod community. If they move to releasing a "next game" every 2 or 3 years, the modding support plummets and the franchises turn into just another run of the mill RPG.

Make the games good enough to withstand the test of time, to keep people coming back to them and expanding on them with mod support.

--Onilink--4h ago(Edited 4h ago)

I dont think anyone is saying they need to come out every 2 years (not to mention almost no game is released that quickly anymore)

By the time Fallout 5 comes out, it will be more than 15 years since Fallout 4 came out (same with ES6 coming out 15 years after Skyrim). Even if you want to use F76 as the metric for the most recent release, that one came out in 2018. It will be a miracle if F5 comes out before 2030

The point is that for a studio that doesnt seem to operate with multiple teams doing several projects at once, that their projects normally take 4-5 years as a minimum, and that now they even added Starfield to the rotation, it becomes a 15+ years waiting period between releases for each series, which doesnt make sense. Imagine that Nintendo only released a mainline Mario or Zelda game every 15 years…

They either need to start developing more than 1 project at a time, let someone else take a crack at one of the IPs or significantly reduce their development times

Duke193h ago(Edited 3h ago)

Why should someone else take a crack at one of the IPs? Look at what happened to Final Fantasy as a recent example - there is pretty clear FF fatigue setting in because they are now pumping out titles in the franchise every few years. Pumping out more games faster doesn't always make a series better.

There are plenty of options to make new games, not just create more titles in the same universe at a faster pace.

-Foxtrot35m ago

"Why should someone else take a crack at one of the IPs"

He's literally just told you why

We're waiting like 15 years before a sequel comes out, it's insane

Skyrim came out in 2011, the next game is expected to come out in 2027 at the earliest so that's 16 years apart while Fallout 4 came out in 2015 and might not release until 2031, again 16 years.

We're fine with Bethesda trying new things and doing new IPs like Starfield but adding a new game to the cycle now means a bigger wait. Also Starfield didn't meet most peoples expectations, can you imagine waiting 15 years or so for a sequel and it's disappointing? It would feel even worse because you would have to wait another 15 years to see if they manage to come back from it.

They need to give it to another developer, we don't need main numbered titles but a spin off of Fallout and Elder Scrolls should be cycled in between the long gaps of the main releases.

Once again you are making out people want these games as quick as possible when all we want is a standard development time of at least 4 years or so rather than waiting 15.

mandf4h ago

Yeah I’m going to say it, who cares about the modding community when making a game? Half the time developers only tolerate modders because they fix there game for them.

Skuletor6h ago

Yeah, let's all advocate for smaller gaps between series' releases, then we'll probably get headlines about how the series have dropped in quality and they could have benefited from more time in the oven. Let them cook.

SimpleSlave5h ago

"how the series have dropped in quality and they could have benefited from more time in the oven" So every Bethesda game then? Got it.

Listen, I would agree if this was about From Software or something, but Bethesda?

🤣

C'mon now. What timeline are you from?

Skuletor3h ago

Think about it, they're already bug filled messes on their current schedule, can you imagine how much worse it would be if they rushed things?

-Foxtrot32m ago

@Skuletor

Who's saying to rush the releases? No one is saying that...

People just don't want to be waiting 15 years for a sequel, they aren't working on the game for that long, you do realise that right? The issue isn't coming down to them working on the game and us "rushing them", it's the fact they are working on other games like Starfield now meaning bigger gaps before they even get started on them.

I bet you any more Elder Scrolls VI only entered full development last year when Starfield was finished despite being announced in 2018.

Duke193h ago

I mean you aren't wrong. People are going to complain about anything

isarai5h ago

Hows about you focus on quality, just a thought 🤷‍♂️

Sciurus_vulgaris4h ago

Bethesda [or Microsoft] would have to reallocate internal and external studios towards fallout and elder scrolls titles. Bethesda has the issue of developing 2 big IPs that are large RPGs on rotation. If you want more Fallout and Elder Scrolls, development will have to be outsourced.

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