150°

Gearbox boss explains console fanboyism with psychology

Pitchford explains that choice changes their thinking, and that the same thing shows in games. For example, when given a choice between two weapons with comparable power early on in the game, the player's initial choice becomes their 'best' despite its effectiveness ranking. The choice a player makes becomes the good choice over time, with the one not chosen labeled as the bad one.

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destructoid.com
Qrphe4093d ago

It still escapes how people can go ahead and defend a corporation like if any of these companies were protecting their individual consumer interest when this is only an entertainment industry.
They don't care for you, stop caring that deeply for them and enjoy what each has to offer.

Qrphe4093d ago

It was figure of speech. But I guess humans will always be humans in the end.

AAACE54093d ago

Or an easier way to sum it up... human beings feel a need to belong to a group.

Most gamers picked their console of choice because their friends had it! And because most people are followers, they did the popular thing.

Its kind of like apple products. I tried the mac, ipod and iphone because of how great people said they were. I can honestly say that i have no interest in any apple products.

Back on topic... people want to belong to something they can be proud of. Usually because the reality is pretty dull. Their proud of their job because they make a lot of money and feel good about looking down at people. In reality they have few friends and those few are probably just as f'ed up as them!

O can go on and on but you should get the point.

MikeMyers4092d ago

"Pitchford explains that choice changes their thinking"

Even if people had all the consoles they could still favor one over the others. What he's trying to suggest is that by limiting choice you will gravitate more towards the console you bought.

You ever notice in the past how games that used to kind of compete with one another on different systems had this feud? Way back it was Sonic versus Mario, now it's games like Gran Turismo versus Forza. I own a Xbox 360 and a PS3 so I can appreciate Forza and Gran Turismo. Both franchises to me are very good but if you ever notice someone who favors the Xbox 360 they will tend to favor Forza. Same goes with those who tend to flock towards Sony, they too will gravitate towards Gran Turismo and put down Forza.

You see it in multiplat games as well but never to this level. Battlefield versus Call of Duty for example and a lot of that stems from people just hating the popularity of the Call of Duty franchise and hating Activision. But the console fanboys are the worst because their perception is limited and as Pitchford explains it's limited by choice.

Orokana4093d ago

How on earth was that a figure of speech. Don`t try and backtrack just because you said something retarded = =

worldwidegaming4093d ago

Reminds me of a certain AKB fan angry that girls wanna get with guys. The sad part people think its like some kind of team. Team Microsoft Vs Team Sony Vs team Nintendo! It was fun way back when Sega was still selling hardware but now its plain stupid. Just buy every system and get the best version of the game. many of the Corporations do not even care for the programmers much.

DwightOwen4093d ago

In other words, fanboys are nothing more than broke-ass teenagers/fratboys/virgins. Gotcha.

RememberThe3574093d ago

If you read the article, you didn't understand it.

soultecc4093d ago ShowReplies(6)
wishingW3L4093d ago

he nailed it. Your first is the best. It's the same as when you ask someone which is his fav FF game and is almost always the first one they played. I say "almost always" because FF8 was the first one I played and even though I only played FF7 in 2010, FF7 is my fav.

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"Pitchford says that this same psychology can be applied to console fanboyism. Those limited to one console make an initial decision, and eventually becomes the 'best' one for them, making other consoles the 'worst' choice. By this, I was a Sega kid because my dad bought me a Genesis because I asked for it first. Later, I bought my own Super Nintendo. While I loved it, I was always partial to Sega consoles. My mind made my first choice the 'best' one. For the time, at least."

Tetsujin4093d ago

Not always 100% true; depending on your age, demographic, etc those play a factor just as much as what you had "first." At 31 now there's other factors I look at besides which console I had "first" and which ones I will support due to my preferences.

"In a recreation of one of his tests, Pitchford used swag from his D.I.C.E. Summit gift bag..." (From the article)

After seeing that line, I officially now have a headache.

insomnium24092d ago (Edited 4092d ago )

31 yo here too and PS3 is, was and always will be the best current gen console. So much bang for the buck it's oytrageous to even think otherwise.

Every time when someone has said the x360 is the best it always comes down to "it was out first so my friends bought it". This is not objectibe by any means.

After seeing what PS3 offered it was an easy choise to make and that was even before we knew how many exclusive games PS3 would eventually have.

It was an easy choise based of facts back then and today it's even more so. It's not even a competition or a question of brand loyalty. It's the only sane and objective choise if you only get to choose one console.

MikeMyers4092d ago (Edited 4092d ago )

"It was an easy choise based of facts back then and today it's even more so. It's not even a competition or a question of brand loyalty. It's the only sane and objective choise if you only get to choose one console. "

Actually no, it's not based on facts. The Xbox 360 came out earlier so people could have adopted that system earlier because of that. People could have preferred Live. Or they could have wanted to enjoy playing next generation games for cheaper (when the PS3 came out the cheapest option was $500). Maybe they like Halo, Forza, and Gears of War.

There are a whole bunch of reasons and yours is limited because you don't like Microsoft so your views are tainted to begin with.

rainslacker4092d ago

That's not always inherently true. Atari was my first, and they were certainly far from the best. Nintendo came after them, but I still preferred Sega. I later gravitated to the TG-16 w/ CD attachment and that became my favorite system of all time. Then NEC became irrelevant, but Sony had this awesome system which could provide much the same experience only better. Since that time(1st week of PS1's release in Japan when I imported it), Sony has always delivered for me. It's why I have a preference for them. However if something else came along that was better for me, then I would choose that instead to be my favorite. I certainly wouldn't dismiss Sony though.

I still like Nintendo despite sitting out a couple gens with them. With MS I had other issues with regarding their hardware even before the first Xbox, and that kept me mostly away from them, but I'm hopeful that they will make something appealing to me soon.

As to FF, my first FF game was FF6, but it is arguably the best, but I still prefer 8. :)

It's possible that some people may just not want to admit that there are different experiences that may be to their liking, thus shut themselves off what else is out there. There is even the possibility that people just don't know what the competition has to offer, so they just dismiss it as other people being stupid. A lot of people do just want to play with their friends, so that makes them go that route, which could lead to console loyalty if they feel the need to justify their purchase.

Either way, I think the fan boy levels have risen dramatically this gen. It's gotten to ridiculous levels, and now even the "media" is joining in to add fuel to the flames, which is something they've never really done to the degree they have this gen.

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170°

Gearbox says Tiny Tina’s Wonderlands ‘clearly a new franchise after shattering targets’

“Future experiences [are] already under development at Gearbox," says Randy Pitchford

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videogameschronicle.com
melons580d ago

I'm actually surprised by this, I feel like it came and went very quickly without too much interest

but good to see!

dumahim579d ago

Well, it was relatively short and no True Vault Hunter mode to replay the campaign. The DLC was horribly short, lame and overpriced, which didn't help.

Sgt_Slaughter579d ago

Probably had a significantly smaller budget, so it was able to smash lower targets while not being immensely popular.

I wonder how Borderlands 3 did overall as well. I've seen that game for under $15 multiple times (and in multiple clearance racks for $5).

franwex579d ago

I too am surprised at how well this sold.

gold_drake579d ago

im surprised, bit damn was it a good game.

porkChop579d ago

A sequel will need a lot of work. They didn't lean nearly enough into the fantasy elements, which left the combat feeling like Borderlands rather than a new franchise. The end game is trash, there's no new game plus, no proper DLC/expansions, etc. The drop rates for loot were god awful.

It had a lot of great ideas but in terms of gameplay it felt way too safe, like Gearbox was too scared to stray too far from Borderlands.

Profchaos579d ago

I legit thought it was intended to be dlc at first for b3 which kind of explains why it didn't

dumahim579d ago

Yeah, fuck those drop rates. Trying to farm for something specific was futile. Especially for the armor. Need to match 2 classes instead of 1, and then there's the whole Ascended, Primordial, etc thing that made it even harder. Add another class into it later lowered the chances even further. They really needed to tailor drops so you had a better chance of getting your own classes drops.

This is why I stopped playing. I'd spend an hour or two every day farming, filling my inventory, loading up loot bunnies with crystals, and consistently get nothing to show for it after a month of trying to get an upgrade for one piece of gear.

579d ago
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150°

Gearbox Is Working on a New Brothers in Arms Game, Confirms Randy Pitchford

Pitchford mentions that they're currently working on a Brothers in Arms game, but also suggests that the game is in early development.

RaidenBlack953d ago

Finally ... the much needed conclusion to Baker Company's story.

porkChop953d ago

It's been way too long. They cancelled BiA: Furious 4 to make Battleborn and look how that turned out. Though I do hope this new entry is more like the proper BiA games, rather than F4 which was basically Borderlands meets Inglorious Basterds.

Bathyj953d ago

FINALLY!
Please let it be true to the series. Don't wreck it like Rainbow 6. Can we get at least one tactical single player shooter with squad commands?

outsider1624953d ago

Socom is another that could hopefully be it.

outsider1624953d ago

Oh my God!! Freaking finally!! I loved the BiA games especially RtH30 and EIB

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80°

Randy Pitchford: The magic behind Gearbox’s merger with Embracer Group

Gearbox Entertainment CEO Randy Pitchford said that selling his company will be good for both gamers and employees.

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venturebeat.com
Knushwood Butt1174d ago

Lots of cash enhances the magic.

1174d ago
NeoGamer2321173d ago

Any merger that openly talks about financial targets is bad news for gamers and code for "We need to figure out how to get more money from gamers".