100°

Sly Cooper's Alarmingly Quiet Launch Emphasizes the Need for Change

1UP - You might not know it, but Sly Cooper: Thieves in Time was released today. It's a PlayStation 3 and PlayStation Vita exclusive that you can pick up right this very second, although you could be forgiven for not realizing it -- and not just because Dead Space 3 is the week's biggest release.

8bitHero4090d ago

i dont understand sony. they make their first party studios make awesome games and dont advertise any of them unless its god of war or uncharted and some how except them to succeed. how are people going to buy something they dont know exist? its a shame too, because then the games dont sell well(because of sony) and then we lose these wonderful studios.

HarryMasonHerpderp4090d ago

Very true.
Like the article suggests though hopefully things will get better now they have a new marketing team.
Still really sucks for Sly though and there is no excuse. It's got a lot of people talking about it though which is only a good thing.

dafegamer4090d ago (Edited 4090d ago )

thats what bothers me about Sony the most unfortunately :(. They seem to let their IP suffer for no reason. I'm glad that they hired a new marketing team, things might change in the future

IMightBeRetarded4090d ago

They have so many great studios that I fear will close like Liverpool simply because of lack of any advertising for their games at all.

mandf4090d ago

It's out one day and journalists are the only ones calling it a flop. Let the game breath a little. Once the first round of gamers beat it, they will be the word of mouth. Word of mouth has sold more games than any stupid advertisement has. More journalists hate on games that aren't like their favorite. It's a kids game at heart and they are reviewing it like it's call of duty or bioshock. Journalists owe us more than just a rant.

smashcrashbash4090d ago (Edited 4090d ago )

Quiet launch? I am sorry didn't we just get a ton of trailers and a whole three minute cartoon based on the game which we had to hunt for not to mention the competition they had before to make a treasure for Sly Cooper and it's launch is all over their official blog not to mention them touting that the game only cost $40 and is crossbuy. What exactly is the definition of being quiet these days? Not having a black tie party and whoring out every game you make? I mean am I the only person that realizes that every game company doesn't make a huge deal about every game they make? They are not being quiet. They are dividing their resources accordingly. You didn't really think they would spend the same amount of money advertising Sly as they would GOW Ascension.Please just stop repeating the same nonsense over and over again.

mandf4090d ago

Halo gift bags are what they expect.

koehler834090d ago

I think they specifically mean a TV ad campaign.

Not having seen a television commercial in literally years, I have no idea if there is any kind of TV campaign going on, but I kind of doubt it.

But since I personally refuse to pay for and therefore watch cable/satellite television, I have to assume that lots of other people do too. A TV ad campaign seems like an incredibly expensive way to completely avoid my attention.

But I haven't seen any pre-roll advertisements on online videos either. I'm still seeing Mists of friggin' Pandaria.. I think Sony could manage something.

smashcrashbash4090d ago (Edited 4090d ago )

Let me give you some knowledge. You know television commercials? They are old hat.People who still believe they can get the maximum affect through television commercials are living in the past. I have an associate degree in business. People advertise online now. Why? Because people can come and watch you stuff anytime they want and not have to wait until they see it during a show or on certain channel.Do you see how many views Sony's Youtube stuff gets? Did you see how many views 'Micheal' got? That is advertisement. I am not saying television commercials don't have their place somewhere too but online advertising is where it is at. When you put your stuff on Youtube you get tons of viewers who can watch and re-watch your stuff at anytime they want.So when you say Sony is doing it wrong by not showing television commercials for certain games you are mistaken.If you have to buy television spots at prime time for every game you have it would be very expensive.But when you put it online it is less expensive and can get just as many views. Just go to Sony's official blog and you will see a ton of things related to Sly 4.

How many television commercials has Microsoft done for games and they still sold like garbage? How many Kinect games fell by the wayside and games besides Halo and Gears despite the commercials? Why? Because the gamers just didn't care about the game enough. People who want Sly will buy it and all the television commercials in the world won't make it sell any better. The people who want Sly 4 already know it exists.The people who keep claiming they didn't know didn't care in the least or you would have seen all the trailers, been in the competition,looked on the PlayStation Blog or have been looking for the cartoon.

So don't pretend that you cared and then claim Sony didn't say anything.That is a bunch of BS. Next thing you will be saying that you didn't know GOW Ascension was coming after the huge Superbowl commercial.Unless you live underground you must have visited a gaming site or been to Youtube or Facebook or twitter where the developers were talking about the game or showing trailers and seen something.I mean how dumb can you be? How much advertising do you need to pay attention to something?

@ cpayne93 and MegaLagann
https://www.youtube.com/wat...
https://www.youtube.com/wat...
https://www.youtube.com/wat...
https://www.youtube.com/wat...
https://www.youtube.com/wat...

koehler834090d ago (Edited 4090d ago )

"Let me give you some knowledge. You know television commercials? They are old hat"

Yeah. That's what I just said.

"How many television commercials has Microsoft done for games and they still sold like garbage?"

I have no idea. I just said I don't watch them.

"Next thing you will be saying that you didn't know GOW Ascension was coming after the huge Superbowl commercial."

WHAT COMMERCIAL?! I JUST SAID I DON'T WATCH THEM! (And I'm Canadian. People outside the US don't watch or give a damn about the Superbowl.)

I -STILL- haven't seen any kind of advertisement for Sly online. Putting trailers on YouTube doesn't count. That is not advertisement. That is entertainment for those who already know about it. That is preaching to the choir. It does nothing to expand the audience of the product. And no degree or inflated ego changes that.

TheFirstClassic4090d ago

Haven't seen any tv commercials or ads on youtube. Dead Space 3 had youtube ads, why wouldn't a first party Sony game?

MegaLagann4090d ago

Wait, Sly 4 came out? I'm being serious here I thought it was coming later this month, heard nothing about it the last few days. Now that's sad when a series I enjoy, Sly, comes out with a new game in years and I hear nothing about it, despite the fact I go onto gaming websites constantly everyday (sadly).

Like the people said above, I don't get Sony, their first party studios make these great games, Sony doesn't advertise said games, game sells like shit and Sony then closes down said studio or cuts all ties with it.

masa20094090d ago

They should have made this a Vita premiere.
There would have been much more goodwill for it on a portable console, reviews would have been better, and it would have been much more needed given the system's current library.

On top of that it launches just ahead of GoWA and DS3, and they sell it for $40, the franchise has been dormant for very long, so they know it's not gonna sell well.

Inevitably, they would have released the PS3 version one year later, like they always did with PSP "exclusives". But it wouldn't have changed much, since the PS3 version already releases today at the price of a budget port.

Show all comments (15)
100°

Should Sly Cooper Return For The PS5?

After Sly Cooper Thieves in Time was released on PS3 in 2013, Sanzaru Games has not had the chance to revisit the raccoon and his gang.

Read Full Story >>
gamerant.com
PhoenixUp1580d ago

Is it law that every Sly game from Sly 2 onwards end on a massive cliffhanger? I wouldn’t be as anxious for a Sly 5 if they just gave Sly 4 a succinct ending.

On another note we still have yet to hear anything about how that Sly Cooper television series is coming along.

BlaqMagiq11580d ago

Duh. It's been almost 7 years. It NEEDS a new one.

Elda1580d ago

Why not If they know fans of the games want it bad enough.

Show all comments (10)
170°

Sly Cooper: Thieves in Time Lead Designer: ‘We Would Love to Come Back to That World’

Sly Cooper: Thieves in Time Lead Designer talks about his passion for the project, how they would love to return the world of Sly Cooper, and how the first episode of the DLC is completely written.

Read Full Story >>
theplaystationbrahs.com
Jin_Sakai1585d ago (Edited 1585d ago )

“So all I can is that if you guys want more Sly Cooper let Sony know. We are always ready to dig into that and it was a great franchise to work on. It was a great project.“

Everyone flood Sony and let them know! I’d love to have a new Sly game on PS5.

Sciurus_vulgaris1586d ago

I would love for the cliffhanger ending to get a conclusion.

Rude-ro1585d ago

This!
This game got massacred with reviews for no reason what so ever other than it was sonys swan songs along with god of war ascension of which also got hit.

Sciurus_vulgaris1585d ago

I actually think Thieves in Time was better than Sly Cooper 3 and I’m surprised it reviewed worse than its predecessor.

BlackIceJoe1586d ago

I'd be done for a new game being a launch, or near launch game for the PS5.

Segata1585d ago

I really liked these games. Please bring him back.

Chaos_Order1585d ago

Incoming unpopular opinion!

I thought Thieves in Time was decent, but a bit of a letdown to be honest. Sly 3 ended perfectly, giving a conclusion of sorts for the main 3 characters while still leaving a little room for imagination, and had some of the best moments from the entire series, (The fight with General Tsao, anyone?) then Thieves in Time comes along with its lame villain, destroys Penelope's character, (I legitimately thought she was being brainwashed or something. Plus, why the boss fight in that crappy little mech suit when she's a master combatant and tech wiz?) and logic that makes no sense even in a cartoon world, such as Sly purposely being sent to prison so he can break out by... Throwing the one ton iron ball he's chained to to break through the wall? When he's never showed this type of strength before, and never displays a similar feat ever again? Plus I thought the levels were better designed in earlier games, and the cast of controllable characters in 3 was much more diverse and interesting. Sucker Punch were the true masters of this series.

Show all comments (14)
60°

A Look at All of the Stealth Games Available on Vita

VGChartz's Adam Cartwright: "The stealth genre is one that some would argue doesn’t even exist – many titles include stealth elements, but actually fit into one of a number of other genres like action, platformer, or third-person shooter. Ever since the breakout success of the Metal Gear franchise (in particular Metal Gear Solid), though, the genre seems on much more stable footing and it demonstrated that you can have a veritable blockbuster on your hands relying only on stealth mechanics as the main gameplay element.

In recent years we’ve seen other things like Assassin’s Creed, Hitman and Splinter Cell continue to push the genre forward, although it still has somewhat limited appeal. Thankfully, the Vita has a healthy selection of stealth games available (and even more with backwards-compatibility), meaning if you’re looking to do some sneaking on the go then you’ll be well served with the console."

Read Full Story >>
vgchartz.com