GR: Undying console loyalty—or for the lack of a better term, fanboyism—has plagued the industry since its inception. In the early '90s it was the epic feud between Genesis lovers and SNES loyalists, shortly followed thereafter by Sony's entry in the gaming market, which birthed a community of PlayStation loyalists hell-bent against all in favor of the Nintendo 64 or Dreamcast. And judging by how cluttered the internet has become with ranting and raving on whether the PS3 or Xbox 360 is the superior console, not a whole lot has changed since the early days—if anything, it has only gotten worse.
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I don't have any brand loyalty.. i'll buy any piece of hardware that offers quality content..It's about the software not the logo on the machine.
Fanboyism is an extremist religion. Don't let the terrorists win.
I'd be lying if I said I possessed no brand loyalty. Anyone who follows my comments knows I am a big Nintendo fan and I tend to gravitate toward their platforms and games.
However, I have tastes that expand beyond that. I own a PC that can play a few games, a PS3 and a 360. I love my PS3. I love the games I play on it. I used to love my 360, but after it broke and I had to go through three more, I'm done with Microsoft's faulty products and lousy online service.
I've purchased a bunch of HD collections on the PS3 and even bought some multiplatform games (Brutal Legend and Borderlands to name a couple) I used to own on 360 so I could play them online without having to pay for anything. It's actually pretty awesome.
I also defended Sony during the hack attack a couple summers ago. I felt it was stupid to blame them for something that could have just as easily happened to Microsoft or Nintendo.
Basic point: I like what I like and I don't like what I don't like. I have my preferences, but that doesn't stop me from approaching new and different things from time to time. Just because I like Nintendo games doesn't mean I don't like Sony games or PC games or at one point Microsoft games.
actual brand loyalty is a fairly interesting subject i could wax lyrical on for a while,
the true psychology often stems from what was in the house growing up price and availability.
coupled with style preferences and features, few people truly have brand loyalty in a sterotypical manner who only buy one brand of product in each type.
for instance i have a lg moniter and tv htc phone logic 3 speakers and and ps3
however when it comes to moniters iwill only buy samsung or lg when it comes to phones htc these patterns of purchesing are brand loyalty and is what other groups will try to entice away
often in grocerys better then leading brand is an attempt to sway loyalty while not understanding the causes.
I used to have brand loyalty, then i got a job.