It all started when Activision had the audacity to start charging $60 for the PC version of Modern Warfare 2.
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Same reason console gamers are paying $60 and same reason we paid $15 to see Avatar. It costs money to make games and developers have to get paid for the hard work they do. Again it's simple, you either take it or leave and go cry about it or pirate it like this news is trying to give people a reason to.
Don't worry I have over 300 friends on xfire, barely 20 play it
Is this a growing trend? I only know of MW2 that did it.
why? because PC gamers are losing their bargaining power, especially by now buying basically fixed prices via download. I said it before and i'll say it again, Downloading is bad for the customeres bargaining power.
this especially happens when an extremely greedy company decides to jack up the price. - activision
Activision are greedy, money grubbing whores, and Ubisoft is trying hard to be Activision.
I'll start getting worried when THQ and EA start charging $60.