David Cage: "The one thing I've learned is to never listen to businessmen"

For those of us not in the room, it’s quite hard to imagine how David Cage pitched Heavy Rain to Sony.

He probably started by saying: “Heavy Rain is a story-driven psychological thriller.”

The Sony execs in the room would have been all ears at this point.

“It’s unlike any game on the market.”

A murmur of excitement.

“And it will feature next to no shooting. No guns. And it’s for an audience we’re not entirely sure even exists.”

[Consoldtobots]

you NEVER listen to businessmen when it comes to creativity. That's like asking a duck what a shark likes to eat then basing a business on it. The whole corporate model in america is upside down. suits belong in middle management where they belong while those who wear flip flops and shorts are more suited to direct the vision of a company.

this very dynamic alone is why a company like MS makes so many blunders and has no vision for it's products, in fact you could say they are the epitome of a company run by clueless suits.

[Aery]

I totally agree.

Creativity don't belong to the suits !!!

[The_Devil_Hunter]

I dont know if guys in flip flops and shorts are the best way to describe the creativity behind gaming... or anything for that matter.

[JBSleek]

If people who wore those flip flops and shorts made the company they would kinda like Google.

Also that shot at MS can be applied to any company really: Sony, Samsung, Dell, Apple, HP, Capcom,etc. Also MS doesn't make too many mistakes really outside of hardware which as we know isn't their strong suit

[creatchee]

@Consoldtobots

Have to disagree. Creative geniuses often have poor to nonexistent business sense (although there are always exceptions). The best model is to let the visionaries bring their dreams to life and the suits to sell those dreams to consumers while keeping profitability at a maximum to fund more future dreams.

[Consoldtobots]

thats why i say suits belong in middle management keeping the machine going while the flip flop wearer can just think of cool crap for the company to sell because HE IS the demographic they need to understand.

[user7402931]

flip flops....eeekk

[Consoldtobots]

its actually a reference to the early culture at MS when they actually had a much more benign outlook toward the industry. This changed once they went corporate and started killing creativity within the company.

[GravelerMagnitude9]

Word Cage, let em know

[SynestheticRoar]

David your a rebel sound off.

[isarai]

Thank God, many people may not like your games but "out of the box" ideas are good for the industry and no matter how much people might hate the games devs always learn from new successful ideas.