New Sony Ad - PS Vita is like a woman with four boobs

According to a new PlayStation Vita Ad in a french magazine, the handheld is like a woman with four boobs.

[GribbleGrunger]

LOL. Well, I usually hate these subliminal adverts, but I think this one is cheeky too, which isn't always a bad thing. They say that sex sells. We'll see.

[ElitaStorm]

they are thinking outside the box LOL

[Fishermenofwar]

I see what you did there......

[nrvalleytime]

^ Actually, Sony is thinking outside the bust.

[miyamoto]

maybe it means you may want to touch the front and the back...

[ElitaStorm]

ya you can do that with a girl without 2 extra boobs

[HarryMasonHerpderp]

@Axelstone

Haha! I think you're right!.....weird.

[StraightPath]

Awful ad as if this gnna save the vita n boost sales.

[Bathyj]

Pfft, I had that idea of boobs on the back decades ago.

[Sp1d3ynut]

When you were in prison, right?

Bah-dum-chhhhhh!

[Bathyj]

no. before i was separated from my siamese twin. i used to have four hands

[SonyNGP]

Well then...that's rather...bizarre...

inb4mika

[CaptainSheep]

Not sure if gusta...

[blackbirdi]

i can't understand the markting departement of sony they should be fired them all .... one of the main reason why sony fails this generation due to their PR-mangers and markting departement

[nukeitall]

I agree!

I thought Sony was all done with this weird creepy advertisement a long time ago. Why revisit this cr@p?

Is this the return of Sony with a Japanese leader this time? If it is, it seems nothing has changed and Sony just reverted right back to pre-Stringer!

Hopefully I'm just assuming too much based on too little.

[raytraceme]

Wasn't pre stringer the time when Sony was most prosperous?

[nukeitall]

@raytraceme:

Well, that is a little of a loose question, but in general no and in fact on the contrary since Hirai took over the stock has taken a further plunge.

Sony was the most prosperous from a "stock value" point of view in Feb 2000, when the entire tech industry was way overpriced. Since then, it has been a steady decline and that is why SNE brought in Stringer.

I think Stringer did a pretty good job, but the biggest downfall is the culture within Sony. That is something that is almost impossible to change.

stock chart for reference:
http://finance.yahoo.com/ec...

[Cam977]

Hahaha! Why would they link such things together?

[shammgod]

I agree.

[noorbert]

Vomit

[r21]

'Touch bothsides - Twice the Sensation' X'D

Oh lord that's one way to tell consumers that the vita has dual touch screens!

This reminds of that scene in HIMYM where Robin gets 2 boobs XD Hahahaha!

[Fishy Fingers]

Another marketing home run by Sony.

[TenkoTAiLS]

Pretty sure the movie "Paul" explained that four boobs was overkill and just plain sick. Three is the sweet spot, "Total Recall" knew it, apparently Sony doesn't :P

[blackstrr411]

Perverted sony ad. Ewww. A girl with 4 boobs jst like in animehentai. Sick. Nd they expect parents to endorse this, Hell No

[GraveLord]

No, they don't expect parents to endorse anything. WTF are you on?

[OmniSlashPT]

I thought after those Michael kind of ads that Sony finally learned how to do ads...but this one just reminds me of the killer baby from the PS3 launch xD

[Adityac]

Front + Back touch pad.

[Jamaicangmr]

Lol! Thats pretty funny because we all get the message and it's true.

[g-nome]

It is better than a woman with 4 boobs.

[ozzywazzy]

PR must be a fan of How I Met Your Mother. Barney mentions a four boob invention.

[mrbojingles]

Not only a terrible ad, but also very sexist and offensive to women.

Seriously, how does Sony keep coming up with terrible, out of touch ads for their products? It's not like it's a new thing. Everyone does from time to time, but they do it a lot

[OC_MurphysLaw]

to be fair...this ad seems to be very much about being "in touch". ;-)

[MacDonagh]

Wow. I've seen some bad advertisements but this is really pathetic. How will that influence ANYONE to go out and buy a Vita?

Sony's marketing division should be utterly ashamed of itself.

[Sp1d3ynut]

Well, at least she's not naked, and no goats were harmed....which is progress, where Sony marketing is concerned. :o

[OC_MurphysLaw]

So its a play on touching it front and back... but using a woman to demonstrate that point? **face palm** Sony Marketing you never cease to amaze me.

[XabiDaChosenOne]

This is some pretty sh***y marketing. Why would Sony's advertising team do this? Just keep it straight forward and advertise the features. This is just...weird, and just a tiny bit sexist.
@ginsunuva Wow, didn't realize that it was a french advert, the ad makes sense now lol.

[ginsunuva]

It's French dude. Calm down, it's okay there.

[tiffac008]

I know they want to be creative but sticking to the basics would do the trick, like advertising the games you can play on the Vita for instance.

[mochachino]

So Vita is twice as much for what is needed for handheld gaming and consequently less attractive? Yep.

[SandWitch]

LOL

[MorfiTM]

There was a time when SCE in Poland thought about creating their own PS VITA commercial. Thank God that it wasn't aired (see "Related video"). For you people which don't understand the gibberish called polish language:
- What do you love in her the most?
- That i can touch it with both hands.
- That i can use the camera...from front...from back
- The curves
- That i can do it with her everywhere.
- I can talk and hear her for hours.
- She let's me befriend others.
- She gives me many thrills. Everyday something new.
- Sometimes she gives me presents.
- It doesn't matter how much time I've got on hands. She's always ready.
- on the couch
- on metro train (funny story - theres only one metro line in Poland)
- on the bus stop
- in toilet
- in the dressing-room
- Why do \ what for I love her? For giving us new life.

The whole commercial is showed as if the topic is a woman not a handheld and it's very suggestive. Thankfully it wasn't aired.

Other failed IMHO product placement was with Natalia Siwiec (polish celebrity) http://www.examiner.com/art...

I wish that they will stop sexually harrasing ps vita and show it for what's it worth.

BTW: I'm not sorry for the long post

[profgerbik]

They have this new awesome AC3: Liberations/ PS Vita commercial now.

It aired for me last nite on Comedy Central. I must say just from the Ad I wanted to buy a Vita and that game.

Although I already own both but I just thought it was a great commercial.

and here everyone says Sony doesn't advertise and here I have been saying it's only been a year since the Vita has been out give it time.