Pixels or Death's Joseph Rush writes, "Never mind the fact that Sony never actually trademarked the 'Kevin Butler' character or that the actor, Jerry Lambert, has done Bridgestone commercials for years. This hullabaloo stems from the actor holding a Wii remote in his hands during the commercial. That’s it. He doesn’t say anything. He doesn’t wear a clever 'Kevin' name tag.
It’s as though Jerry Lambert is Prince Adam and any piece of video game hardware in existence is the Power Sword; Sony is insinuating that touching one transforms Lambert into Kevin Butler.
Sony is practically condemning this man to a lifetime of only being able to hold the Japanese manufacturer’s products."
Sony has recruited Bungie's head of revenue Jaremy Rich to head up its live-service gaming division, Rich has announced on social media.
Please do not put Destiny’s monetization into Sony’s first party games. The monetization is what’s driving players away from Destiny.
I mean, this person made some pretty bad decisions at Bungie. I hope they've learned from them because I definitely don't see those type of ideas as good for PlaySation in general.
Ps5 gamers in 2023 seemed to play more live service types of games, so regardless to how people feel about them, numbers don’t lie and Sony is going where the money is. I mean look at the excitement around Helldivers2, people are showing that they want live service games.
How do you kill a franchise that already been killed?
Destiny’s grind, cash-in-on-playbass-cha-Ching, and pop-culture-insertion mainstream-me-too bs totally killed any rep Bungie had. Sony/Bungie, if you are doing this to ward-off players, it’s already working.
Sony has patented to add multiple dialogue modes to let players switch between how many conversations with NPCs they want in the game.
Sony is like the only ones outta the 3 that has atuff like like this pop up changing thing in ways.
Genuine Enabling Technology was seeking damages, claiming the tech allowing PlayStation consoles and controllers to communicate infringes its rights.
Sounds like patent trolling they tried the same thing against Nintendo with the same pattern.
Motion and control input traversing over higher and lower frequencies seperate from each other allowing the controller to do both
So to recoup the money Genuine is going to take on Nintendo or Microsoft next. I hate patent lawyers they are some of the worst bottom feeders out there.
Yes, it's bonkers because Sony is suing a man who violated the terms of his contract.
Riiiiiiiiiiiiight.
Allowing another one of these articles is BONKERS...
"Never mind the fact that Sony never actually trademarked the “Kevin Butler” character or that the actor, Jerry Lambert, has done Bridgestone commercials for years."
Sony is going to lose this one. You can't prevent actors from working. You do not own the actor, the clothes he wears, or what he sells.
There has to be something wrong because Bridgestone removed Jerry Lambert from the commercial, otherwise they wouldn't have removed him. It's likely has to do with his contract whit Sony, but I think Sony is overreacting with this situation.