290°

Vita Ad: "I May Never Touch A Game On My iPhone Again"

Sony's new marketing campaign is taking the iPhone head-on.

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createsand.co.uk
mushroomwig4399d ago

Interesting advertising, I wonder how Apple will respond.

MoFo11114399d ago

Why would they need to.
Vita isnt a threat to them

LOGICWINS4399d ago

Bubbles+

EXACTLY! Yet people on this site will STILL deny that the iphone is competition for Vita. I LOVE when reality hits N4G.

mushroomwig4399d ago (Edited 4399d ago )

Using another companies product in your advertising is a pretty bold move, perhaps they should respond with something.

LOGICWINS4399d ago (Edited 4399d ago )

http://n4g.com/news/914180/...

http://n4g.com/news/946521/...

^^I've said it time and time again on this site. The Vita and the iphone ARE competing with each other as portable media/gaming devices. The fact that I've gotten so many disagrees on this site for saying this, and now this pops up, is just evidence to support how out of touch N4G is with the real world.

"Competition to Vita but not the 3DS or handheld's in general. How quick stances change."

LOL, try harder. When did I say that I DIDN'T believe that the iphone was competition to handhelds in general? I'm specifying Vita because guess what..this is a Vita article, not a 3DS article.

Classic backed into a wall N4G response. You've realized that you can't counter my argument...so you go completely off-topic. Stay classy :)

Dante1124399d ago

@ Logic

Competition to Vita but not the 3DS or handheld's in general. How quick stances change.

Wintersun6164399d ago

I'm just waiting for the day when reality hits you, and you realize that iPhone sucks for gaming unless 5 minute time waster games with no substance are all you need. End of discussion.

LOGICWINS4399d ago

"I'm just waiting for the day when reality hits you, and you realize that iPhone sucks for gaming unless 5 minute time waster games with no substance are all you need."

Yet Sony felt that need to point out how much better Vita games are than iphone games. Why would Sony spend advert money to do this when its soooo obvious that iPhone games suck??

Your the perfect example of why I enjoy reality hitting N4G. People get to the point where they ignore every piece of evidence in front of them in order to defend their cause. Hilarious.

360ICE4399d ago (Edited 4399d ago )

Finally another sincere ice person around here.

@Some of the people above
Just because you people think iPhone sucks at gaming, doesn't mean most people share your opinion. Logic(wins) is right, the iPhone does compete with Vita mainly because it grabs a lot of casual gamers.

ABizzel14399d ago

Singling out another product can be funny if it's something that most people are having problems with.

Example:

Apple commercials about Windows crashing / viruses / and Vista.

or

Verizon commercials about AT&T iPhone dropped calls.

Yes the Vita is better than an iPhone for core gaming, but most of the people who game on iPhone are casual gamers who play "iPhone" games, and have no need for a hardcore gaming platform.

If this is what the $1.5 million dollar marketing budget was spent on I can tell you now it's not going to do anything for Vita's sales. They're focusing on the wrong crowd. As of now Vita is a hardcore gaming handheld and should be focusing on previous PSP owners and PS3 owners first, while adding games and features that will transition iPhone users or DS / 3DS gamers over to the Vita.

The iPhone and Vita are two very different and I use this term loosely for the iPhone "gaming" platforms, but at the end of the day the iPhone is a "PHONE" something considered a necessity whereas the Vita isn't, and the iPhone will always have that advantage.

Perjoss4399d ago (Edited 4399d ago )

The bottom line is people are much more likely to pull out an iphone on the bus or train then a Vita.

edit: personally I really don't like 'touch' gaming, the screen is there for a reason and that reason is not for covering it up with fingers and hands, fingers and hands belong on some form of controls away from the screen so you can clearly see your game.

Spenok4399d ago

Your completely right. Its a retarded arguement. However Apple insists on saying the Iphone or Ipad are direct competition for handheld gaming and are in fact the future. I think this is really just Sony saying... "Umm, No?" Lol

Outside_ofthe_Box4399d ago (Edited 4399d ago )

"Yet Sony felt that need to point out how much better Vita games are than iphone games. Why would Sony spend advert money to do this when its soooo obvious that iPhone games suck??"

You act like it's not obvious.

It is obvious, but you need to advertize no matter how obvious it may be because marketing plays a role in sales.

The iphone and the Vita are definitely not in direct competition. Many people buy an iphone for different purposes and gaming sure isn't high on people's list of reasons for buying an iphone. The Vita and the 3DS both launched on par with PSP and the DS respectively which shows that the iphone has had NO effect on the dedicated gaming handheld market. Which means they aren't in direct competition. Why you CHOOSE and continue to ignore this is beyond my understanding.

"Your the perfect example of why I enjoy reality hitting N4G. People get to the point where they ignore every piece of evidence in front of them in order to defend their cause. Hilarious."

What's funny is that you do this all the time. Whenever I or anyone else shows you the reality you either don't respond or lol... wait for it... or you continue to ignore every piece of evidence to defend your cause. Freaking hilarious.

Outside_ofthe_Box4399d ago (Edited 4399d ago )

***"Yes the Vita is better than an iPhone for core gaming, but most of the people who game on iPhone are casual gamers who play "iPhone" games, and have no need for a hardcore gaming platform.

If this is what the $1.5 million dollar marketing budget was spent on I can tell you now it's not going to do anything for Vita's sales. They're focusing on the wrong crowd. As of now Vita is a hardcore gaming handheld and should be focusing on previous PSP owners and PS3 owners first, while adding games and features that will transition iPhone users or DS / 3DS gamers over to the Vita.

The iPhone and Vita are two very different and I use this term loosely for the iPhone "gaming" platforms, but at the end of the day the iPhone is a "PHONE" something considered a necessity whereas the Vita isn't, and the iPhone will always have that advantage."***

Fools continue to ignore this for some reason. They insist that people that play iphone games to waste time when waiting at the doctor have any desire to buy a Vita.

Wintersun6164399d ago

@LOGICWINS

I have never said that iPhone won't take a bite out of the casual side of Sony's gaming pie. I'm saying exactly what I wrote earlier, which you clearly misunderstood. Have a quote:

"iPhone sucks for gaming unless 5 minute time waster games with no substance are all you need."

I don't know how you twisted that to me saying that Sony doesn't care about iPhone etc., when I'm clearly talking about the gamer's experience?

+ Show (10) more repliesLast reply 4399d ago
dark-hollow4399d ago

I would fire whoever made this tasteless ad!!!
What a low move from them!

How dare they say "I may never touch an iPhone game"?

...they should make it "I WILL never touch an iPhone game again" :D

Jihaad_cpt4399d ago

I meant to agree but then sneezed and hit disagree. Sorry.

PimpDaddy4399d ago

That is the problem. The PS Vita only appeals to the hardcore crowd that already owns a PS3 and PSP.

Sony has to expand the appeal of the Vita or it will continue to have poor sales.

They need to drop the price, advertise better, and make games that appeal to people who want to play games on the go.

GribbleGrunger4399d ago (Edited 4399d ago )

you can't just put in a request for a game and expect it delivered the following day. i'm sure that the games are in the works, it's just about making sure they come up to the Vita standard. we have to be patient at this point. advertising would be nice though

gypsygib4399d ago

Apple won't respond and isn't at all threatened by Vita. Officially, iPhones are gaming handhelds

dark-hollow4399d ago

My calculator have games, does it mean its a threat to dedicated systems?

I can draw easily with an etch a skitch, does it mean its a threat to all professional software for artists?

I can be productive from my phone, does it mean it will replace PC's and laptops?

I can hum a song, does it mean all music instruments gonna lose market share for my superior humming skills?

Tommykrem4399d ago

No, your calculator is not a threat to dedicated gaming systems, because there are no demand for using calculators as gaming systems. Either because people don't know of the feature, or because people don't think the feature is good enough to justify purchasing the product. Now, take the iPhone on the other hand, which has really many games a lot of people really like - some of which are also found on Vita/PSP. Demand for games on iPhone is really high, and that affects the Vita, because a lot of people feel they get enough gaming from iPhone to not pay for an additional device that improves upon the experience.

GraveLord4399d ago

Offically, iPhones are PHONES. They are NOT gaming devices.

Tommykrem4399d ago

And welcome to the 21st century :P
Things do several things here.

Unexpecta4399d ago

I use a phone to call and contact people. I use a Vita to game my heart out.

Two totally different devices that shouldn't be compared or even be put in the same sentence.

360ICE4399d ago (Edited 4399d ago )

Just because you consider them two different devices doesn't mean people in general do. Sony considers iPhone a threat. Nintendo and Apple consider each others threats to, as they've taken jabs at each other several times.

Most "gamers" out there don't need much more than angry birds, and iPhone steals those people away from Vita. Now, people like us, who are willing to pay for a gaming dedicated device to up the experience may do so, and therefore iPhone isn't eating away all of the Vita's market (it does sell after all), but it undoubtedly eats away some of it. Interactions between Sony, like this one, and several others confirm that. (or at least support the notion)

bunfighterii4399d ago

Bold move and I hope it pays off. I really love my vita and I think the more people have one the better it is for gaming. I also get a lot out of my iPhone 4 and iPhone is hands down best smartphone on the market, but I just dont game on it at all, more web browse and read blogs and stuff.

krontaar4399d ago

Wow, sony's really grasping at straws now. I mean i love the vita and all, but this is just pathetic.

Dante1124399d ago (Edited 4399d ago )

@ kron

Guess you've never seen Mac vs PC commercials...or any commercials at all. This is the norm.

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150°

Apple officially allows retro game emulators on the App Store

Retro gaming console emulator apps are now welcome on the Apple App Store and can even offer downloadable games.

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engadget.com
-Foxtrot12d ago

Nintendo is probably preparing their battle stations as we speak.

purple10112d ago (Edited 12d ago )

Yep most probably
Definitely infact

It’s just since apple got official dualsense support a while ago, (ios 14.5, it was 2 years ago now) I thought it useful to post here

fsfsxii11d ago

Lmao imagine thinking nintendo has a chance against Apple

Profchaos11d ago

The beaten quite a few prolific companies the past like universal so it's not unwinable

H912d ago

Nintendo be like: we were supposed to bully them together

120°

10 Weirdest Game Consoles of All Time

From systems that could keep your beer cool, to oddities trying to get in on the popularity of VHS and laserdisc, you’ve got some very, very weird video game consoles out there.

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culturedvultures.com
darthv7214d ago

I had the LaserActive... it was a nice collectors piece but not very practical. Especially when it came to needing recapping. I think i paid all of about $50 for the floor model from an incredible Universe back in the day. I ended up selling it many years later for $300 at the time due to it needing a new laser and the aforementioned recapping.

An honorable mention not on the list would be the VM Labs Nuon. It basically looked like any regular DVD player but it had ports on it for controllers to play specific games. one of which is still exclusive to it with Tempest 3000. It also offered nuon enhanced DVD movies with extra content not accessible by regular players.

_Decadent_Descent14d ago

Wasn't there some KFC console, or am I mistaken?

CoNn3rB13d ago

It was announced but it never actually came out as far as I know

280°

Sony Taps Bungie's Head of Revenue to Lead Live-Service Games

Sony has recruited Bungie's head of revenue Jaremy Rich to head up its live-service gaming division, Rich has announced on social media.

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techraptor.net
ChasterMies14d ago

Please do not put Destiny’s monetization into Sony’s first party games. The monetization is what’s driving players away from Destiny.

just_looken14d ago

The new temp boss is the sony cfo bean counter so i can see this being a thing get every penny.

Cacabunga14d ago

PlayStation officially losing it.. fans will never support gaas games

just_looken14d ago

@car

The new boss did a interview in japan he wants to tap into the mobile market like nintendio so he give 0 fucks about gamers/fans

https://www.pushsquare.com/...

Redemption-6414d ago

@Cacabunga
You only speak for you and those who think like you, but most fans will support what they want. Playstation and PC fans are literally supporting Helldivers 2 and that is a gaas. Maybe you wouldn't, but many more would if they like it.

Huey_My_D_Long14d ago

@Redemption-64
Look, Im not making any judgement calls about this guy, but I will say that Helldivers 2 GaaS model is unique to Helldivers, and legit the only other game I can think of thats similiar was the Avengers game except HD2 pass is still better.
The fact that you can earn in game currency in a way that doesnt make you feel like you have to grind forever, as well you being able work on that pass that you bought...on your own time without a time limit...that right there is fucking huge to me, and I can't name any game other than avengers that avoided trapping players with FOMO logic...I think GaaS on HD2 shouldn't be compared to the rest of the industry...it should be copied.

Einhander197214d ago

Cacabunga

Helldivers 2...

Redemption-64

In Europe it's a 60 40 split favoring PC.
In the US its a 60 40 split favoring PS5.

So PlayStation owners supported the game just fine, it's not getting carried by PC or anything like that.

FinalFantasyFanatic14d ago

@just_looken,
I'm perfectly fine with the way Nintendo entered the mobile market, I never touched their mobile games, meanwhile, the console/handheld stayed the way it is. As for being a bean counter, he's probably going to reel in these massive budgets that Sony's studios have had lately, I haven't played Spiderman 2, but I cannot see how they almost tripled the budget for that game.

@Redemption-64,
That's an exception to the rule, I'm expecting a lot of these GAAS games from Sony to fail, to be fair, they only need a few to succeed, but I would have preferred that they put more of their resources into other types of games.

+ Show (3) more repliesLast reply 14d ago
DivineHand12514d ago

True their monetization is driving players away and at the same time, their decision to chop out content and convoluted systems is keeping new players away from the game.

Joe91314d ago

I don't think that will happen based on how things worked out at Naughty Dog now that we know what we do, seems they had the option to fully commit to live service games or stay making single player experences so they gave up on their live service game. We are not sure how things came about with Bend making a live service game but I hope that was not a forced situation. Sony doesnt seem like they are forcing studios to switch up but we will see, Sony's bread and butter is single player games it is how they dominated the console market.

Obscure_Observer14d ago

Yeah, I though Sony learned something from all their failures in the LS segment under Bungie´s disastrous leadership and supervision which led to games been cancelled, studios closed and all the people laid off.

Looks like Bungie still plays a major role in Sony´s LS initiative and Sony is not backtracking on their GaaS plans.

S2Killinit14d ago (Edited 14d ago )

Are we forgetting that Destiny is also a highly successful franchise? I feel like that definitely deserves mention here.

Besides, there is no reason why a person cant learn from past experiences.

Joe91313d ago

I agree, people act as if Destiny flopped when it came out lol it took 9 to 10 years for the numbers to fall yet people are still playing it add the success of Helldivers 2 no wonder Sony is going forward down this path.

S2Killinit13d ago

Personally, I see no problem with Sony also having service games as long as they make good ones, and more importantly they deliver the AAA story driven games that they are known for. So yeah, I agree 100% with you.

+ Show (2) more repliesLast reply 13d ago
Christopher14d ago

I mean, this person made some pretty bad decisions at Bungie. I hope they've learned from them because I definitely don't see those type of ideas as good for PlaySation in general.

CrimsonWing6913d ago (Edited 13d ago )

Honestly, what’s to learn from? How to make people happily continuously dump money into a single game over its life-time? Buy season passes continuously for several years with a smile on our faces?

GaaS is a design decision that is everything wrong with this industry. The fact that Helldivers 2 did so well and people defend the monetization because it was $40 and is a fun game, scares the sh*t out of me to see that the door is open and all shift will probably be to replicate that in future games. We already know the ROI for traditional game dev cost isn’t doing it for them.

I thought with Jimbo leaving we’d see a change for the better… I’m not so sure now.

S2Killinit13d ago

Service games are being offered by everyone. Sony cannot afford to only create single player AAA games. No one can. They already said they will be doing both.

Abnor_Mal14d ago (Edited 14d ago )

Ps5 gamers in 2023 seemed to play more live service types of games, so regardless to how people feel about them, numbers don’t lie and Sony is going where the money is. I mean look at the excitement around Helldivers2, people are showing that they want live service games.

Christopher14d ago

They play long-time existing live service games like CoD, Fortnite, Apex Legends, Destiny 2, and the like. Mass majority of new live service games are considered failures and aren't moving gamers away from older games.

just_looken14d ago

Yep the huge issue with live service is they need paid players along with a reason to play them.

You forgot mobile market that also taps into that player base as well as the eve online style games there is only a certain amount of krakens/whales blind supporters compared to the amount of live service games we have its not sustainable math wise.

700 restaurants making food for every seat for 1000-3000 eaters just does not work out

Einhander197214d ago (Edited 14d ago )

Christopher

I am not a big live service fan and literally own zero of the games you listed, but that is not true, unless you call games that aren't the top games to be failures.

There are tons of live service games that are profitable.

Games don't have to be the biggest game ever they just need to make more than they cost.

I challenge you to show professionally prepared data that shows that more live service games fail than make enough to keep going.

Because all the data that I have seen shows that live service is less of a gamble than making a big AAA budget game which needs to survive off retail sales.

FinalFantasyFanatic14d ago

I sometimes wonder if we're at saturation point, where it's hard for a new game to join those ranks unless it's particularly exceptional, people only have so much time and money to devote to these types of games.

romulus2314d ago

Correction, they have no issue playing good live service games

shinoff218314d ago

Lol it's not even a quarter of the ps5s sold. Helldivers may have been a hit but let's not say most are enjoying it because truth is most(the real most ) don't care about it.

S2Killinit13d ago (Edited 13d ago )

I play what is fun. If a live service game is good I’ll play it as long as its not a money scheme which Helldivers is not.

And Im a single player gamer.

mastershredder14d ago

How do you kill a franchise that already been killed?
Destiny’s grind, cash-in-on-playbass-cha-Ching, and pop-culture-insertion mainstream-me-too bs totally killed any rep Bungie had. Sony/Bungie, if you are doing this to ward-off players, it’s already working.

crazyCoconuts14d ago

Headline truncated:
"... off a cliff"

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