Michael Pachter, everyone's favourite gaming analyst runs through all the rumoured game company acquisitions that Sony should purchase and deems that Warner Bros Interactive makes the most sense as long as it includes one major thing.
Jerret West is leaving Xbox at the end of the month.
Unfortunately, Xbox has not done great with marketing this generation. One thing I found odd is that he is leaving Xbox for Roblox. I'm not sure how big Roblox is in comparison to Xbox but I can't imagine him getting better compensation from there. Perhaps he was forced out?
@fr0sty Would you leave your place of employment to work somewhere else for less pay just because that business is profitable?
You would have to be a special person to be ok with that.
DivineHand125,
Not really. I don't know how much experience you have with working or how far along into your career you are, but profitability does offer an indication of how sustainable your job is. The company that is not profitable (or less profitable) is probably exploring options to cut costs, including axing jobs (we see Microsoft closing studios and really downsizing physical media operations. Valid concern in my opinion).
I doubt that's the only factor at play here and it could be any myriad of reasons why he's out: cut in compensation, not liking the direction of the company, toxic work culture, etc.
Either way, I can see a case for people leaving a job that pays better with less profitability. If you're in the marketing department and your brand isn't doing that great despite your best efforts, you probably want to coast for a while at a more profitable company.
Not saying that's reality, but I can totally see a case for that.
Marketing is not the issue at XBOX. Production and its leadership have screwed up royally. XBOX studios, wth are you doing managing these developers?!
It is both and all... the best console with the most expensive invest in marketing and the "best" developers and the best online service with the best servers... but... well... also, the worst console with a bad invest in marketing and competition using Microsoft servers for their online services and... What is Xbox now, a console, a service, a platform, a brand, a dead project? This is a marketing problem, maybe.
The problem is not the marketing, but how you invest the money in marketing. If you invest far more than the competition and receive less... the problem is the one in charge, isn't it? Well... Phil Spencer was a marketing guy, will he be the next? Unity are hiring... :)
How do you know how much each company invest in marketing and what evidence do you have to indicate Sony spends less than Xbox?
Companies in the stock exchange have to publish their data. Make some research, it is for free.
The Verge writes: "Larry Hryb, aka “Major Nelson,” has his next job. Following his departure from Microsoft last year, where he was a public face for the Xbox brand, Hryb will be joining Unity’s Community team, he announced on Monday."
They put in one idiot that almost ruined them and now they add another idiot. Unity looking to eradicate themselves out of the industry.
Yep its messed up as unity was a decent engine for indies but they just hate there userbase it seems and really hate money over there.
Larry is a gaming guy, XBOX, Unity makes a causal game engine...what does he promote?
Super Smash Bros creator Masahiro Sakurai has finished recording his YouTube video series amidst rumors of a new entry in the series.
Well, apparently Sony are trying to buy Warner Bros Interactive...
"Interested parties include EA, Take-Two, Microsoft, Sony, Tencent, Netease, and PUBG Corp"
https://twitter.com/imranzo...
'Michael Pachter, everyone's favourite gaming analyst'
I hope this statement was made as a joke.
Well, Michael Pachter, if YOU were really smart, you'd be right more often. You're strike rate is awful as far as gaming goes.
If Patcher says they should... you know it will be someone else who does.
Anything but tencent plz